Remove Clients Remove Launch Remove User Experience Remove X-functional
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How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. X demos booked in introduction, X revenue in growth).

Launch 96
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How Machine Learning Can Finally Solve “(direct)/(none)”

ConversionXL

Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. In most cases, the assumption that users converted on the same browser and the same device as their first site visit was fair. After the iPhone launched in 2007 to mass adoption, analytics were never the same.

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Website Credibility: A 39-Point Checklist

ConversionXL

For example, your wife said Product X is good, or your friends said Service Y sucks. Show a client list. Mention the number of your clients. “12,457 happy users”). A note of caution: if your last news item was published two years ago (“We launched a new website!”) This is social proof.

Trust 132
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Website Quality Assurance (QA): The Optimizer’s Guide

ConversionXL

Ideally, you conduct quality assurance before launching a tested item, but it’s never to late to start. When conducting quality assurance for a test treatment, however, it must always be done prior to launch (or you’ll distort your data). You’re actually bringing value to the client. You’re happy you can set it live.

UX 63
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. Address churn by engaging users. via Observer ]. Image source.

Growth 113
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The Optimizer’s Guide to Proper Website Quality Assurance (QA)

ConversionXL

Ideally, you conduct quality assurance before launching the tested item, but it’s never to late to start. When conducting quality assurance for a test treatment, however, it must always be done prior to launch or you’ll distort your data. You’re happy you can set it live, you’re actually bringing value to the client.

UX 104
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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

Understand-decide-prototype-finalize-launch (data and research at beginning, decide on targets in middle, QA before launch). Main focus – start testing your pricing model and the value proposition (what resonates with the clients). Value = (Knowledge + Process) x Skill x Attitude. Functional analysis.