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Business development plays a crucial role in achieving this goal by focusing on discovering new markets, building strategicpartnerships, and improving customer relationships. Building StrategicPartnerships Collaborations and strategicpartnerships can significantly impact a company’s growth trajectory.
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This creates a unique window of opportunity for strategicpartnerships. Marj Koppelaar , Head of StrategicPartnerships at Mirakl : “I do a lot of research into the company to find out what they are trying to achieve. Social factors. This brings to the forefront the importance of winning partner mindshare and loyalty.
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Customer-specific pricing Pre-negotiated contract pricing tailored to specific customer accounts. Negotiated pricing Custom price adjustments and manual discounts granted during the sales process. At each stage, pricing adjustments are made based on volume, customer contracts, partner discounts, and negotiations.
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