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Effective Sales Coaching: The Game of Selling

Anthony Cole Training

Years ago, one of the lead execs from our client KeyBank shared an article called, “What it takes to be a Coach”. It began with: You must understand the game.

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What is the Impact of Frequent Coaching?

Anthony Cole Training

The second chapter of this guide addresses a fundamental question: how often should sales managers coach their teams? Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.

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Coaching and the Importance of Constructive Sales Feedback

Anthony Cole Training

The Coaching Competency is the most critical part of a sales manager's responsibilities; it is also the most difficult skill set to learn and master. Of course, all of these point to the importance of constructive sales feedback while coaching. Not all coaching is helpful and constructive.

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Who’s Coaching the Coaches on Coaching?

STAR Results

Coaching the Coaches The question of the day is, who’s coaching the coaches on coaching? The reality is, there is no one coaching the coaches. Second line sales managers (SLM) don’t coach their FLMs on their coaching. Your company has rolled out sales manager coaching training.

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The Definitive Guide to Remote Sales Coaching

The good news is, there are various methods and technologies that can be used to provide sales coaching and training to your sellers – wherever they might be. The good news is, there are various methods and technologies that can be used to provide sales coaching and training to your sellers – wherever they might be. And much more!

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25 Sales Experts on the Importance of Coaching Salespeople

Understanding the Sales Force

According to the search results inside this blog, I have written on the topic of coaching salespeople more than 400 times or 25% of my articles. Because sales managers are not coaching – still – at least not consistently or effectively. Sales Managers don’t want to coach because it takes away from personal sales.

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Baseball, The Toad and Coaching Unresponsive Salespeople

Understanding the Sales Force

I used to coach, not as a dad who was the baseball equivalent of a boy scout troop leader, but I actually coached. I walked into the house with Dinger and a baby toad hopped in with us, snuck under the closet door and disappeared. When it disappeared into the closet, I thought about it a lot! You should not either. Call again.

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The Business Case and Playbook for Data-Driven Sales Coaching

The state of the market and the state of sales coaching make SCL a wise investment, but you have to do it right. This eBook will serve as a springboard for your business, a playbook, and implementation plan to guide you as you consider an investment of time and money to improve data-driven sales coaching at your company.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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The Essential Guide to the Buying Experience of the Future

You’ll learn how to: Scale training and coaching with modern technology. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver. But how do you prepare your sales teams to do that? Simplify content personalization.

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Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Critical training and coaching tips. It further works to ensure that these efforts are part of an excellent buying experience that leaves the buyer feeling confident that you are the vendor for them. You will learn: What sales engagement is. Effective communication techniques. Effective meeting engagement tips - pre, during and after.

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The Ultimate Sales Coaching Guide

Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. Why is sales coaching important? Download this guide to learn: The 8 steps to create a training program with sales coaching. When your salespeople win, your whole company wins.

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Selling With Video – Your Guide to the Benefits of Video-Based Training

Speaker: Don Schmidt - WW Sales Enablement Director, Inside Sales MongoDB

Did you know that video-based practice and coaching strategies are becoming essential components of L&D programs? The numbers don't lie; documenting proficiency on video works!

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Sales Effectiveness: The B2B Sales Leader's Guide

You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Why video is so important in coaching your reps. Why video is so important in coaching your reps. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.