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EU raises antitrust concerns about Adobe’s purchase of Figma

Martech

An in-depth investigation by the European Commission came to the preliminary conclusion the deal could significantly reduce competition for interactive product design tools, vector editing tools and raster editing tools. Dig deeper: Adobe’s roadmap for B2B, CDP and product analytics Market share. regulators. Possible response.

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How to Utilize the Communication Pyramid in Winning Your Pitches

Lead Fuze

I used to believe that a high-paying salary and generous commission structure would be enough motivation for my salespeople. What Is a Governing Thought? What Is a Governing Thought? The Communication Pyramid Principle is the governing thought of your story. This is the governing thought contained within a simple truth.

Pitch 52
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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years. In the UK, publishers sued Google for $4.2

Retail 124
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How a Tiny Finance Startup Dethroned Fortune 500 Giants in Google Search

Hubspot

However, in recent years, several new challengers have taken on these titans, snapping up the majority of the organic search market share of some of the world’s biggest brands. They make money as middlemen, leveraging affiliate marketing to earn a commission when people click through to their site and apply for credit cards with banks.

Finance 71
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What Is Enterprise OEM Software Licensing?

Sales Hacker

This requirement often arises when selling into specific verticals, such as finance, pharmaceutical, or government. OEM channels can often enable a company to access new companies, markets, verticals where they have only had limited success. For example, federal government markets often take many years to develop.

GTM 74
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What Is Enterprise OEM Software Licensing?

Lead Fuze

It also provides an upfront payment instead of the variable commission structure where pay depends on success, which might leave money on the table over time. One example is federal government markets which take years to develop. How are you going to go about increasing these companies’ revenue and market share?

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How to Build a User Research Culture

ConversionXL

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. A study by the Nielsen Norman Group (NNG) showed that commercial enterprises—as well as non-profits and government agencies—consistently generate a strong ROI from investments in usability.

UX 111