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What Is Market Share & How Do You Calculate It?

Hubspot

You might be thinking, "What does this have to do with market share?". If three of those bags were my sister's goldfish, that would mean that she had a 30% market share of my goldfish. Put simply, that is market share. But how does that impact marketers? What is Market Share?

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7 Steps to Gain the Market Share You Deserve (& Sometimes Don't!)

Pointclear

Similar to De Tocqueville’s famous comment, “People get the government they deserve,” I think companies get the market share they deserve based on their ability to market. They may create a terrific product and learn how to manufacture it efficiently, and yet they approach marketing as an afterthought.

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Google search antitrust trial ready to begin: What’s at stake

Search Engine Land

Google , focuses on the company’s popular search engine, alleging Google used its 90% market share to illegally throttle competition in both search and search advertising. The federal government alleges Google is harming consumers by stifling innovation in online search tools and limiting choice. The charges.

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Google search antitrust trial updates: Everything you need to know (so far)

Search Engine Land

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google credits its 90% market share to being a superior platform (Sept. ” Google calls its competition ‘inferior’ (Sept.

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Antitrust trial over Google search set to open

Martech

Google , focuses on the company’s popular search engine, alleging Google used its 90% market share to illegally throttle competition in both search and search advertising. The federal government alleges Google is harming consumers by stifling innovation in online search tools and limiting choice. The case, U.S.

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EU raises antitrust concerns about Adobe’s purchase of Figma

Martech

Dig deeper: Adobe’s roadmap for B2B, CDP and product analytics Market share. Figma is the best-selling program in the collaborative design and prototyping category, according to 6Sense , with 33,185 customers and a 36.36% market share. Other governments looking at the deal. Possible response.

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US Justice Department sues Google again, aims to dismantle its ad division

Search Engine Land

Justice Department has just filed its second antitrust lawsuit against Google, signaling that the government is continuing to pursue cases against tech firms. Google’s advertising business has drawn criticism for its market positioning, as it operates on multiple sides of the market, giving it unique insight and potential leverage.