SaaStr

OCTOBER 3, 2023

In startups, founders and teams often wear many hats — figuring out what to prioritize, developing and implementing all types of demand gen strategies, attending events and networking, and founder-led sales. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth.

B2B 89

B2B GTM Objectives and Key Results X-functional 89

Cience

OCTOBER 6, 2020

It’s likely you’ve already constructed both the ICP and BP. Human-curated lead lists are built from scratch; it’s the best way that combines machine precision but with strategic-backed human decision making. To this point, Company X has relied on network and referral sales, with its CEO taking many of the initial meetings.

B2B 105

B2B Lead generation Contact CRM 105

Sales Hacker

MARCH 30, 2021

We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. It was my foundation for success in selling and going to market.

Sell 104

Sell CRM Appointment Up-sell 104

SaaStr

FEBRUARY 7, 2020

Plus, from 2007 until 2013, Karen ran all of Box’s business development, partnership, and strategic alliance activities. Plus from 2007 until 2013, Karen ran all of Box’s business development, partnership and strategic alliance activities. Who is going to be pivotal to you in your very early stages? I see that.

Strategize 69

Strategize Pitch Growth Networking 69

Heinz Marketing

MARCH 11, 2019

Derek says Marketing has to be forward leaning into the revenue discussion and held accountable for holding up their part of the revenue bargain. “We We get lost in our to-do list,” and the most notable CMO’s balance the use of tools and leadership to advance the strategic goals of the company. Thanks for downloading.

Pipeline 63

Pipeline B2B Sales X-functional 63

SaaStr

JANUARY 10, 2020

In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * We need to hire this new head of sales, who’s going to come in and change the way that we’re going to market. How important is it to own the entire customer journey?

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

SaaStr

MARCH 1, 2019

Tom Tunguz is General Partner @ Redpoint Ventures, the venture fund with a portfolio including the likes of Stripe, Netflix, Zuora, Hashicorp and Juniper Networks just to name a few. What time frame from SAL to closed lead suggests product market fit? How does Tom think about constructing comp plans the right way today?

Contract 46

Contract Price Commission Conversion 46