Sales Pipeline Radio, Episode 318: Q & A with Alan Gonsenhauser @agonsenhauser
Heinz Marketing
MAY 16, 2022
If I’m ever in market, I won’t buy from them because of how they treated me, because of how they pushed me.” And you want the CFO to understand what modern marketing can do, not only to demand function, but again, customer experience, the impact on retention, lifetime value, valuation multiples over time.
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