SBI

OCTOBER 24, 2019

Sales Tools to Increase Tradeshow ROI. Lately, I’ve seen specific functionality come to the forefront—features that make it easier to deliver content to prospects at tradeshows and to follow-up afterward. One of the key reasons is the lack of information collected from each conversation. Market Intelligence.

Tradeshows 29

Tradeshows Sales Follow-up CRM 29

SBI

MAY 5, 2020

Ironically, this will mean that when Tradeshows and Exhibitions get going again, they may have less visitors, but their value will increase as this becomes one of the few ways to meet in person. VIPs Regular Customers Priority Prospects Media Internal customers Analysts /press ls your CRM data available and up-to-date?

Tradeshows 47

Tradeshows Appointment Follow-up Teamwork 47

Martech

SEPTEMBER 25, 2023

How these metrics are presented, however, makes all the difference. How many substantive conversations with customers or potential customers did sales have at the event? Showing an ROI for a tradeshow event should include all the possible activities that contributed. But marketers must try. A/B testing.

A/B testing 119

A/B testing Tradeshows Finance Cross-sell 119

Hubspot

JANUARY 4, 2021

While there is significant diversity of ideas and visions presented below, I love the common theme of how we're working toward a better future together, which is why my prediction is this: Marketing in 2021 will be more empathetic than ever. Companies should be ready to be active contributors and bring practical value to the conversation.".

A/B testing 101

A/B testing Tradeshows Education B2C 101

Pointclear

FEBRUARY 23, 2018

Is it someone who swiped their badge at the tradeshow you attended last month? Quality conversations and personal engagement with prospects. Of course, these leads—which can be attractive to those who value cost-per-lead above other criteria—will be not be followed up by Sales and will end up in the CRM black hole.).

Tradeshows 40

Tradeshows Lead generation Clients Represent 40

Martech

JANUARY 13, 2022

Email to engage customers with relevant conversations in minutes. Predictive content ensures best fit assets are presented. Real-time data capture and bi-directional data integration sync with CRM. Tradeshows, seminars, and events. Tasks can also be managed from within CRM systems. Webinar and conference services.

E-commerce 123

E-commerce Tradeshows CRM Healthcare 123

Salesmate

APRIL 10, 2020

Once the prospects’ requirements are clear; present your product as a solution explaining how it can help in fulfilling their needs. Make your sales reps work easier by implementing a CRM software that doesn’t only helps in managing sales but also puts the tedious task of following-up with prospects in autopilot. Don’t believe me?

Tradeshows 93

Tradeshows CRM Pipeline Follow-up 93