Martech

DECEMBER 21, 2022

Product management : This aims to develop or bring a new product to the market. This is closely related to “go-to-market” strategies. Sales : Your sales team’s job is to sell your products or services to customers, converting qualified leads into buyers. Agile marketing management team development.

Objectives and Key Results 98

Objectives and Key Results Teamwork Cross-sell Customer Relationship Management 98

SalesLoft

JUNE 26, 2020

An account-based strategy is only a strategy until marketing and sales come together to hyper-focus on their top-tier accounts. It is teamwork that remains the ultimate competitive advantage, both because it is so powerful and so rare.”. We met three times per week to align on our go-to-market strategy. . Not strategy.

A/B testing 52

A/B testing Teamwork Cross-sell Finance 52

Highspot

OCTOBER 23, 2023

It starts with strategic actions, teamwork, and market understanding. Dive into the art of coordinated strategies, discover how hits like the iPhone and Netflix mastered market needs and brand appeal, and use key metrics to elevate your launch. So, how do you ensure your product launch bears fruit?

Launch 59

Launch Negotiate Product GTM 59

SBI

APRIL 29, 2020

Q: SHOULD SELLING BE VIEWED AS A BUYING EXPERIENCE AND WHY. And they crop up a lot down the line during ownership – so they impact cross-sell/up-sell a lot as well. Over the full 24 months, we need to promote teamwork, incremental progress and the efforts of all involved.

Cross-sell 48

Cross-sell Teamwork Clients Up-sell 48

SaaStr

JUNE 24, 2020

And one thing I really loved about working on B2C software is that marketing could really measure what they were doing and measure the customer journey. And with the move to SaaS models, building and selling B2B software is probably more similar to B2C than it is to traditional enterprise software marketing.

Pipeline 115

Pipeline B2C Campaign Start-ups 115

Sales Hacker

OCTOBER 7, 2021

You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson. Anita Nielsen is a best-selling author and sales performance coach. Best-selling author of Embrace Your Edge, Hang is a global speaker on sales, leadership, and diversity & inclusion in the workplace.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

SaaStr

JULY 8, 2020

And when we were ready to take those to market and to actually put the fire behind them for go-to-market marketing, sales, all of that good stuff, that’s when we spun them out and started to look at raising funds. We were not spending a ton of money on marketing. And so it was really about the scale.

Non-Profits 83

Non-Profits Teamwork Start-ups Engineering 83