Martech

JUNE 14, 2023

Too many businesses seem to forget or ignore the importance of the user experience (UX). If you don’t consider the emotional reaction to a product, service or feature, you’ll turn clients away in a flash. Even so, UX goes far above the technical side of your company’s website and digital products.

UX 73

UX User Experience Construction Entertainment 73

Hubspot

DECEMBER 6, 2014

When asked about talent gaps, and 77%of agency respondents identified user experience (UX) as the biggest shortfall on the client side. One possible explanation is that the UX discipline is still a “field in evolution." User Experience is Serving. Some suggest that UX should be a subset of marketing.

UX 76

UX Entertainment User Experience Campaign 76

Hubspot

NOVEMBER 24, 2020

For example, when they visit your website, engage with your social posts, click on your ads, purchase your product or service, or provide feedback. Customer experience includes all of these interactions and more. Customer experience is not user experience (UX). It revolves around your products.

Customers 101

Customers User Experience Trust UX 101

Gong.io

JANUARY 27, 2022

Software as a service (SaaS) companies, which represent more than a third of all unicorns , lead the trend. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. 20 years ago, ServiceTitan would have had to travel to each service shop, make their pitch, and manually install the software.

Territory 62

Territory Real Estate Niche Electricity 62

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S According to Customers That Stick – Poor customer service is the reason why 82% of U.S

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S According to Customers That Stick – Poor customer service is the reason why 82% of U.S

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S According to Customers That Stick – Poor customer service is the reason why 82% of U.S

Customers 105

Customers User Experience Profit margin A/B testing 105