Search Engine Land

JANUARY 3, 2023

Be it entertaining or educating. It's why content UX, content design and the insertion of unique views and experiences matter more than ever. Ensure you're adding relevant product and service data within the body of your content. That state might be that they feel that: Their ideal future can be realized. Their goals are closer.

Angle 98

Angle Cross-sell Engineering UX 98

Search Engine Land

OCTOBER 19, 2023

The SGE UX is still very much in flux. Most SaaS products are built on platforms like Amazon Web Service (AWS), Google Cloud Platform (GCP) and Microsoft Azure, which charge for compute costs based on the time used. Sidebar : Bard’s output has gotten a lot better since launch. You should probably give it another try.)

CTR 144

CTR Follow-up Engineering Presentation 144

Search Engine Land

NOVEMBER 17, 2023

Give up on ever making money, sharing your work with others, or promoting your products or services. You might have the best business in the world, but if your site doesn’t account for how users look things up or how services like Google categorize websites, you won’t appear at the top of a search engine results page (SERP).

Engineering 125

Engineering Niche Promote Up-sell 125

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S customers leave a business – so perhaps looking at customer service scores might be where you start?

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S customers leave a business – so perhaps looking at customer service scores might be where you start?

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S customers leave a business – so perhaps looking at customer service scores might be where you start?

Customers 105

Customers User Experience Profit margin A/B testing 105

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? According to Customers That Stick – Poor customer service is the reason why 82% of U.S customers leave a business – so perhaps looking at customer service scores might be where you start?

Customers 98

Customers User Experience Profit margin A/B testing 98

ConversionXL

FEBRUARY 15, 2018

Selling high-end goods, services or experiences isn’t the same thing as selling the low and mid-tier alternatives. The key learning here was that the techniques that work for mass-market products don’t work for luxury goods or services. How they’ll be able to relax, entertain, or the activities they’ll be able to participate in?

Objectives and Key Results 125

Objectives and Key Results Price Promote Up-sell 125

ConversionXL

NOVEMBER 16, 2016

If you have a product or service that people are required to partake in, you can skip optimizing tone. All it takes is a bit of reworking… Harriet Cummings , Freelance Writer: “Make a list of common phrases you use to describe your product or service. Tone can make the UX worse. How Can It Be Used Online?

Conversion 103

Conversion Objectives and Key Results Gaming UX 103

Hubspot

JULY 20, 2016

That’s what all that talk about UX and user onboarding is about. SaaS companies offer a simplified or temporary version of their service (for free) in order to generate leads, kindle interest, and build credibility. One of the most recent marketing trends evolved from Amazon’s self-publishing services. Don't be intimidated.

Retail 52

Retail Technology Technology Launch 52

ConversionXL

JUNE 30, 2016

There’s been a lot of research about interactivity in different realms – education, entertainment, etc. Research shows that live chat works best in younger demographics and for lower-level transactions (clothes shopping), but it’s a customer service strategy worth exploring for any business really.

Conversion 74

Conversion A/B testing Education Gaming 74

Martech

FEBRUARY 25, 2022

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. Some key customers are Cuisinart, Harlequin, PayPal, Republic Services, USO and Wiley. Product overview. Target customers.

E-commerce 116

E-commerce B2C Manufacturing CRM 116

ConversionXL

APRIL 6, 2016

Simplify, reassure that the goal will be met, human contact, humor, entertainment, reducing cognitive load, etc. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Things they predict will hook you on their service.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77