ConversionXL

SEPTEMBER 6, 2013

The traditional method of product development, known as the waterfall model , the design and creation of a product follows a very liner, and sequential process. So if waterfall development is the huge gamble in today’s startup environment, how do we incorporate customer feedback into the product creation (or refinement) cycle?

Conversion 126

Conversion Minimum Viable Product E-commerce Customers 126

Hubspot

DECEMBER 17, 2012

Whatever their strategy, the following 10 companies' campaigns were truly memorable to us, and they're definitely worth a second look. Proctor & Gamble: Thank You, Mom. When you're coming up with your next marketing campaign, think about ways you can expand its reach to more people. Could newsjacking be one of them?

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

NOVEMBER 12, 2019

Growing up in a small town with partial blindness, the only people I could relate to were characters on TV or in ads. The current season follows a blind character over the course of his life -- from birth to adulthood. Although he faces challenges as a blind man, he grows up to be an independent musician living in a city.

Campaign 72

Campaign Gaming Represent Launch 72

Hubspot

NOVEMBER 6, 2019

Balter explained that the podcast audience demographic, which is generally made up of "affluent educated millennials" is a "good audience for brands pretty much regardless of what show you’re on.". According to Balter, podcasters and podcast networks commonly use the same formula to determine how much an ad in their podcasts will cost.

Networking 76

Networking Promote E-commerce Launch 76

Sales Hacker

JUNE 12, 2020

I regularly host happy hours here in town, and I just put a placeholder in the calendar and I say this is a happy hour’s going to happen, and I manifest that happy hour and I make sure that anybody that is open to it shows up so we have the chance to build a personal relationship. Because, that’s going to count. You offer that.

Closing 69

Closing Contract Pipeline Meeting 69

Sales Hacker

NOVEMBER 28, 2018

This can be broken down by industry, job title or parameters of a certain marketing campaign or promotion. Maybe they spend their time on certain social media networks or hang out in community forums. This could be requesting a demo, signing up for a free trial, applying, or downloading an ebook or report. Which sales pitches?

Process 81

Process CRM Sales Territory 81

Hubspot

SEPTEMBER 5, 2018

From the printing press to pop-up ads, advertising has certainly changed with the times. Promote sales for both new and existing products. Online pop-ups and search engines ads. Technically, it was a print ad from ancient Egypt promoting the capture and return of an escaped slave. There’s no doubt about it.

Promote 53

Promote Campaign Launch Gambling 53

The Lost Book of Sales

JULY 12, 2021

If you enjoy what you read and would like to receive a very occasional, hand-crafted update from me into your inbox, feel free to sign up below. As the kids like to say: What’s up with that? We will never have the lowest cost of labor or raw materials, so we must continue to exploit advantages further up the value chain.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

Hubspot

JANUARY 10, 2013

But what made this campaign particularly remarkable is that it challenged the very nature of the platform on which it played out, and tapped into the essence of how social networks have changed our ideas of what “friendship” means. Invest in, cultivate, and nurture deep, direct relationships with your fans/loyal customers/promoters.

Campaign 78

Campaign Entertainment Gambling Launch 78

ConversionXL

JULY 11, 2016

Elite Camp 2016 had an enviable line-up of heavy hitters and rock stars. Redesigns aren’t always a bad idea, but redesigns without user research = gambling. AGConsult follows a specific approach to help their clients. They’re best used when: You have very limited test period (holiday/promotion).

E-commerce 79

E-commerce A/B testing GTM Drivers/motivators 79