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Building Strategic Assumptions? Don’t Ignore These 7 Drivers of Change

Smarter With Gartner

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete. Social/Cultural.

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How virtual data rooms benefit modern investment banking

PandaDoc

Use cases for investment banking data rooms include mergers and acquisitions (M&A), raising capital, seeking investors, and launching IPOs (initial public offerings). Any complex financial transaction that would be done by the bank in a physical location — raising capital, launching an IPO, mergers and acquisitions, etc. —

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How to Start a Music Marketing Agency: A Comprehensive Guide

Lead Fuze

As an ambitious entrepreneur aiming to make a lasting impression in the music industry, gaining knowledge on how to launch a music marketing agency is essential. You’ll need to obtain the necessary business licenses from your local and state government. “Ready to launch your music marketing agency?

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Building a Career in Consulting — The Ultimate Guide

Hubspot

Management advice covers operations, strategy, finance, marketing, and governance. The consulting firm team analyzed the city’s patients, what they needed, and the services each of the hospitals offered. Example A huge hospital system was inefficient at billing out services to insurance companies. “We

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Driving Digital Transformation at HSBC

Highspot

One of the world’s largest banking and financial services organizations, HSBC serves around 40 million personal, wealth, and corporate customers in 63 countries and territories. JB: In 2020, HSBC announced strategic plans around specific market sectors and products we wanted to compete in. to learn more. HOW DID IT BEGIN?

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Why we care about email marketing: A marketer’s guide

Martech

A successful email marketing program requires a thorough understanding of the channel, from acquisition to strategic planning, data collection, and management. Outside agencies or service providers. But they do have to meet ISP rules that govern whether they go into the inbox, land in spam or get blocked.

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This day in search marketing history: February 28

Search Engine Land

Google opens complaint form to crack down on fake info in Maps 2019: Google launched the Business Redressal Complaint Form to allow searchers and users to report fraudulent activity relating to businesses Google Maps. government that reportedly brought in “200 federal contractors, engineers and uniformed military members.”

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