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PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman

Sales Hacker

Building and leveraging a differentiated brand as a growth amplifier [22:29]. Then using that as a way to build up trust and transparency in a sales cycle and coordinate a handoff. We had a small office in Indiana and a small office in San Francisco around the time of the pandemic and chose to go a 100% virtual for obvious reasons.

Growth 63
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Trust is built of five components. Trust gets you in the door, but it’s competency, reliability, integrity and vulnerability that keep you there. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Trust yourself. Nikki Ivey.

Sales 130
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How to Gain Visibility When You Work Remotely, According to HubSpot Employees

Hubspot

Running the program is intimidating and definitely much different than my typical remote projects, but it’s a good challenge and helps me become known and trusted.". Emily Tong, a revenue operations specialist based in Indiana, says, "I try to make at least one connection or ask one question during any given meeting.". "If

Meeting 100
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7 Steps to Transforming Into an Inbound Agency

Hubspot

An 85-person agency, Digital Relevance (formerly Slingshot SEO) was named the fastest growing private company in central Indiana by the Indianapolis Business Journal in 2012. A nearly 3,600 percent growth rate over the past three years , much of which hinges on their commitment to content. Paul Roetzer, CEO and Founder, PR 20/20.

Clients 69
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SaaStr Podcasts for the Week with Zylo and TaskRabbit — July 26, 2019

SaaStr

How does this make Eric change the way he approaches benchmarking, capital allocation, and growth? Finally, prior to Shoutlet, Eric spent over seven years at ExactTarget watching their incredible hyper growth as a senior business development manager, which is where he met High Alpha’s Scott Dorsey. What has changed?

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SaaStr Podcasts for the Week with SocialChorus, Trello, Gremlin, Terminal, Guild Education, Gitlab, and Pleo — November 15, 2019

SaaStr

That they’re equal contributors, which is very important in establishing trust across the offices. Support the technology community in Indianapolis, Indiana, where we’re based. And not just thinking that they’ll fix bugs or work on lower priority items. I want an investor that wants to come and build the company.

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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

They may include emotional, logistical, or even physical hurdles and often shine a light on deeper and more complex issues within a business like trust, transparency, or ethics. Looking ahead lets them know that you’re invested in their future growth and that your solutions can help them adapt and keep up with change.