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4 Reddit ad formats you need to know

Search Engine Land

This article explores the various ad formats available on Reddit, from basic promoted posts to high-impact takeovers. 59% of Redditors are not on X. Though technically a type of promoted post, free-form ads function more like a blog post, offering flexibility for creative, long-form content.

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How to prioritize technical SEO tasks

Search Engine Land

Marketing teams don’t understand it due to jargon like server codes and meta tags, while engineering teams don’t prioritize it because the website functions fine and their QA tests pass. This approach categorizes tasks into four priorities, ranging from low urgency/low importance to high urgency/high importance.

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GTM 153: Building Technical Growth Machines & Signal-Based Selling with Austin Hughes

Sales Hacker

Learn more about TriNet at: [link] GTM 153 Episode Transcript Austin Hughes: The way that we thought about growth as a function was much more akin to how you run product team. And when you were at ramp, you actually built out the growth function there and. What is like the step change function that we’re missing out on?

GTM
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GTM 143: Why Most AI Messaging Fails and How to Actually Stand Out in a Crowded Market | Harmony Anderson

Sales Hacker

27:02 Harmonys lean, high-impact program playbook for early-stage teams. Then being able to see the vision of like, oh my gosh, I didn’t even think I could use AI to do X, Y, Z. use cases, whether or not it’s for a function, it’s for a vertical. Like email for us is like so intrinsic. a buyer persona.

GTM
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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

B2B buyers from Gen X expected phone calls and handholding. American Hotel Register meets many functional requirements of a good ecommerce site—they include a comprehensive category listing and feature a search bar prominently. By 2014, almost half of B2B buyers were millennials , nearly double the number from 2012.

B2B
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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined. The following month, the platform changed its name to X and tried to lure back advertisers by slashing the price of video ads. Experts have predicted that X will lose as much as $75 million in ad revenue by the end of the year.

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How to Automate Apps with Workflows & Integrations

ConversionXL

monthly email newsletter to entire subscriber list on X day each month) Dynamic workflows are more agile and flexible. While most project management tools are great at points two and three, we struggled to find any that provided the visible overview that was critical for our high-level operational workflows. Conclusion.

CRM