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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. For example, after initially promoting her range of scrunchies on Instagram, Enchanted Scrunch founder Dasha Derkach started posting on TikTok.

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Decacorns & Unicorns in 2020: Founders Fund Keith Rabois and SaaStr’s Jason Lemkin (Video + Transcript)

SaaStr

The idea of a weekend trip from New York, people live in New York, a weekend trip to London probably that’s not going to happen for a very long time. X and it’s not [inaudible 00:20:29]. I mean, there’s a couple public companies, several private companies, but it had step function.

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Google Ads turns 23: A look back at the biggest changes and advances in search

Search Engine Land

. “Demand Gen campaigns combine image + video ads in one place and can be used to drive conversions, site visits and actions like sign-up and add-to-cart across YouTube, Discover and Gmail,” Google Ads Liaison Ginny Marvin explained in a thread on X. The ads are served via a new Google product called AdSense for Shopping.

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Data Visualization for Marketers: Do’s, Dont’s, and 6 Expert Tools

ConversionXL

In this article, you’ll learn how to use data visualization to scale your organization through partner networks, sales enablement, and product-led content. Let’s say your company sells an intelligent paid promotion tool, but prospects are not converting because of the time it takes to see results.

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The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh (Video + Transcript)

SaaStr

I broke into SaaS in 2009 I was the second sales hire and the 10th overall hire at a New York City based SaaS business called Zocdoc. Every quarter we run an ENPS, employee net promoter score, by department. QUESTION : As a sales leader, how do you manage expectations across the organization with product and other functions?

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Seed Investing Today: What’s Changed, What Hasn’t with Aileen Lee and Jason Lemkin (Video + Transcript)

SaaStr

You got to … Sometimes it’s slow and let it be slow, and then sometimes it’s really fast and really intense and you’ve got a lot going on, and that’s when you make your investments and sign up to work with new folks. How does that strike you today for new deals? There’s many types of pressure.

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How Habits Are Sabotaging Your Conversions (and How to Fix It)

ConversionXL

Of course, habits aren’t only affecting the promotion and sale of household cleaning supplies and toiletries. Oh, and there’s that new DVD I want. via The New York Times). So, the real function when we design technologies is how can we take out steps? What about your toothbrush? Toothpaste?