SaaStr

JANUARY 21, 2020

I broke into SaaS in 2009 I was the second sales hire and the 10th overall hire at a New York City based SaaS business called Zocdoc. Every quarter we run an ENPS, employee net promoter score, by department. QUESTION : As a sales leader, how do you manage expectations across the organization with product and other functions?

Quota 103

Quota Sales Healthcare Territory 103

ConversionXL

FEBRUARY 3, 2016

Of course, habits aren’t only affecting the promotion and sale of household cleaning supplies and toiletries. Oh, and there’s that new DVD I want. via The New York Times). So, the real function when we design technologies is how can we take out steps? What about your toothbrush? Toothpaste?

Conversion 90

Conversion X-functional Launch Technology 90

SaaStr

MARCH 1, 2019

And then in the enterprise, some of them tie them to multi-year deals, but there’s actually no impact on conversion rate from the free trial to a paid customer as a function of the contract value. He is the CEO of Kustomer, which is a really fast growing customer support platform based in New York.

Contract 47

Contract Price Commission Conversion 47

Search Engine Land

DECEMBER 5, 2023

All I remembered seeing at the time was what felt like a PR puff piece published by the New York Times. Nayak said no: “I think it’s risky for Google — or for anyone else, for that matter, to turn over everything to a system like these deep learning systems as an end-to-end top-level function.

Objectives and Key Results 145

Objectives and Key Results X-functional Launch Presentation 145

SaaStr

FEBRUARY 21, 2020

So don’t be too upset if you’re not yet at the four X number, but know for sure that if you don’t get beyond that, you’re not going to have a very profitable company in the long run. Are we seeing the blurring of lines between these functions, do you think? David Skok: Yes, absolutely. Ed Zitron: Yeah.

Non-Profits 79

Non-Profits Up-sell Start-ups Product 79

SaaStr

JANUARY 3, 2020

And then in the enterprise, some of them tie them to multi-year deals, but there’s actually no impact on conversion rate from the free trial to a paid customer as a function of the contract value. He is the CEO of Kustomer, which is a really fast growing customer support platform based in New York.

Contract 10

Contract Price Commission Conversion 10

SaaStr

AUGUST 20, 2019

The promotional newsletter that you may get in your inbox, those types of things. Instead of spending X millions per year, could we spend 2X?” When you’re going from X tens of millions of dollars with an eye towards 100 plus, you have to start thinking in multiyear planning horizons, which I don’t think is obvious.

Growth 55

Growth X-functional Start-ups Conversion 55

Hubspot

OCTOBER 18, 2011

Once you start building reach, try using "second order" promotion -- help those that mention you get more attention and over time you get more mentions. What's not as obvious is the value of what I call second order promotion. It does take some effort to promote it. Haven't I seen you do x or buy Google AdWords?

Follow-up 65

Follow-up Real Estate Up-sell Promote 65