SBI

FEBRUARY 19, 2020

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant , the award-winning mobile lead capture cloud solution, announces record client growth and event set-ups year-over-year since it’s launch in 2010. Zuant anticipates over 4,000 client events by the end of 2020.

Clients 27

Clients Tradeshows Growth Follow-up 27

ConversionXL

MARCH 17, 2021

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Canceled events and tradeshows increased the focus on outbound activities. Let’s dive in. Common B2B marketing challenges.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

KO Advantage Group

DECEMBER 2, 2021

Based on what we’ve seen since 2020 and 2021 the digital transformation will start to normalize and many of the technologies we have been using will adapt to the hybrid models and focus on how we can communicate and meet in client and seller interactions faster. Will that continue? Will we revert back? Slack Groups and Online Forums.

B2B 62

B2B Agriculture Tradeshows Manufacturing 62

Heinz Marketing

NOVEMBER 8, 2019

Session: Account-Based Marketing: New Insights and Best Practices for 2020. Amplify content through extended networks such as SMEs, fans, contributors, etc. Session: Fuel Your Company’s Growth with Contact Acquisition. I found these to be the most applicable to the work I do at Heinz Marketing and ones I could use/implement.

B2B 56

B2B Contact Education Consult 56

Cience

NOVEMBER 20, 2019

They value the unique opportunities that conferences and trade shows provide for networking, strengthening the brand, creating awareness, and meeting potential clients in the flesh. Just like any other business process, mastering conference networking is impossible without understanding current industry trends. Event Lead Generation.

Lead generation 40

Lead generation B2B Appointment Campaign 40

Martech

JANUARY 20, 2022

Virtual event “networking.” Virtual events also typically feature networking opportunities for attendees and participating exhibitors/sponsors. Much more on networking is here. Virtual event/webinar platform provider On24, which is publicly traded, illustrates the growth COVID-19 spurred. On24 Growth, 2018 to 2020.

Objectives and Key Results 139

Objectives and Key Results Networking Presentation Entertainment 139

Sales Hacker

OCTOBER 21, 2019

Co-Founder & CRO of TradeShow Makeover. It’s been years in the making, but it should be out by January 2020. I hope it speaks to business owners who have a complex B2B sale and are stuck, or who want tremendous growth to build a strong sales organization to hit their goals. Global Head of Growth at Knotel.

Sales 90

Sales Up-sell Start-ups Cross-sell 90