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How to tell a story with data and elevate your client reporting

Martech

It might be marketing managers, or it might be executives, but the point is that different audiences have different goals in mind, so you need to have different angles for each audience. Examples of a pie chart, table, and histogram from The 2022 Outlook for Digital Marketing Agencies. Put it all together.

Clients 112
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Should Your Business Invest in Technology Now?

Salesforce

They photographed cars from all interior angles (with suitcases, kayaks, drywall, mannequins, and more) to illustrate cargo and passenger capacity. The answer: they need to envision themselves, and their lives, in the car without actually being in the car. The digital merchandising team set about creating an immersive experience.

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I Took a Deep Dive Into Trend Forecasting: Here’s What I Learned [+ Expert Tips]

Hubspot

As you’d expect, demand for products like “AI Computers” is up and growing since 2022. Strategic Planning From your trends research, you can alter your business strategy by pivoting your strategic direction to meet them. If you were changing your strategic plan based on findings, you would take your trend predictions further.

CRM 36
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Teaching writers when and how to use generative AI to create helpful content

Search Engine Land

30, 2022, OpenAI launched ChatGPT, a groundbreaking AI chatbot that can understand and generate human-like text. 19, 2022, helpful content: Is created for a specific audience : Do you have an existing or intended audience for your business or site that would find the content useful if they came directly to you? As he explained on Aug.

Angle 95
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5 Ways Artificial Intelligence Is Changing Advertising Sales

Salesforce

Programmatic ad sales are soaring, from $60 billion in 2019 to an estimated $97 billion in 2022, according to eMarketer. It may seem from some angles that ad sales would become a kind of self-driving car, requiring the occasional redirect but not much else from the salesperson.

Sales 98
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How to Use Your Customer Data for Lead Generation

Lead Fuze

Developing a winning sales campaign has multiple angles to it. As you strategize for business growth in 2022 and beyond, move away from less productive tactics and adopt customer data for lead generation. Ready To Optimize Customer Data for Lead Generation? You are sure to see better leads and better ROI.

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What’s Going on in Venture Capital in 2023? A Conversation with SaaStr Founder Jason Lemkin and 20VC Host Harry Stebbings (Pod 631+Video)

SaaStr

After several years of booming business in SaaS, the world of fundraising nearly gave everyone whiplash when capital stopped flowing as freely in 2022 as it did in 2021. Furthermore, when you are part of a populated category, sometimes your angle can lessen the intensity of the competition. I call this a strategic retreat.