Martech

SEPTEMBER 14, 2023

4 Defend marketing efficiency and effectiveness above budget In challenging times , CEOs and boards can look to scale back go-to-market efforts, leaving marketing in a defensive stance when it comes to budget. A note on the martech front 2023 marketing budgets grew at a 72% slower rate (from 10.4%

GTM 126

GTM Market share Growth Technology 126

SaaStr

JANUARY 30, 2023

20X year 1⃣ 12X year 2⃣ 5X year 3⃣ #deelspeed @deel [link] — Shuooo (@shuoshuooshuooo) January 23, 2023 When we look at SaaS companies’ success stories, everything looks great on their growth maps. Learnings from the growth stage Measure what you can. Go global early. Trust the process.

Cross-sell 95

Cross-sell Account management Clients Growth 95

Highspot

NOVEMBER 23, 2021

The integration gives go-to-market teams the ability to scale best practices across their sales teams and drive more revenue. “Together, Highspot and Gong are making it easier than ever for teams to share best practices, empower reps to succeed and, ultimately, drive business growth.” SEATTLE, Nov. About Gong.

Pitch 98

Pitch Sales Strategize Go To Market 98

Highspot

NOVEMBER 4, 2022

4, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced the winners of the inaugural Partner Ecosystem Awards, recognizing partners who have paved the road for success with the Highspot platform for joint customers. The winners of the 2022 Partner Ecosystem Awards are: .

Pipeline 20

Pipeline Technology Technology Contact 20

Highspot

NOVEMBER 7, 2022

It’s more than a purchase; it is an investment in your sales team’s ability to drive revenue growth. A sales enablement tool should enable go-to-market (GTM) teams to support the sales team with content, training, coaching, and analytics — helping sellers provide a stellar buying experience and ultimately drive revenue growth.

GTM 52

GTM Government Sales Strategic partnership 52

Highspot

NOVEMBER 14, 2022

The ideal enablement platform will unite your marketing, enablement, and sales functions to save valuable time that could be spent building customer relationships and driving strategic initiatives. This can help you go to market faster and ensure messaging and execution is consistent. AN EXCEPTIONAL CUSTOMER EXPERIENCE.

Objectives and Key Results 52

Objectives and Key Results Strategize Commission Government 52

Heinz Marketing

OCTOBER 21, 2021

They focus on making their marketing ecosystem and strategic growth driver to their company goals. So, how do B2B marketing leaders go about determining whether their marketing ecosystems can meet these new business demands?

Drivers/motivators 121

Drivers/motivators B2B Technology Technology 121

Sales Hacker

AUGUST 26, 2022

As of early August, more than 37,000 workers in the US tech sector have been laid off in mass job cuts so far in 2022.). Are all these quick measures to conserve cash in an effort to build runway going to be worth it? According to Gartner, focusing solely on cost-cutting has historically come at the expense of top-line growth.

GTM 84

GTM CRM Pipeline Growth 84

SaaStr

JANUARY 12, 2023

In the past, companies could pursue growth at all costs. As inflation rises, resources must be used more strategically since it’s become difficult to estimate to cost of capital. Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. Go to market.

Consult 17

Consult Growth Profit margin Strategize 17

SaaStr

AUGUST 26, 2022

As SaaStr Europa 2022 drew to a close, attendees took one more opportunity to ask Jason questions about topics like how to navigate the current market, the future of work, playing in a crowded space, and hiring your first VP of Sales. So crossover ventures, they’re investing 0% in the private market. Transcript.

Quota 86

Quota Growth Product Closing 86

Salesforce

JANUARY 3, 2022

Predictable growth is the name of the game in the new year, and you need the right tools, tips, and techniques to make it happen. This is a year for growth, and it starts with these tactical insights. Learn more: “CRO Focus: What Trends Should Be Top of Mind in 2022?”. It’s time to #ThinkOutsidetheQuota. No more struggle.

Growth 98

Growth Quota Intrinsic Cross-sell 98

Salesforce

MAY 2, 2022

This year, we’re adding 13 new names to our top-tier cohort, featuring experts in go-to-market strategies, diversity and inclusion, mental health, productivity, and revenue growth in our digital-first world. Without further ado, here are the influencers who made our list for 2022. Allen Alleyne. Alexine Mudawar.

Gaming 98

Gaming GTM Consult Sales 98