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How AI is reshaping the content creator industry

Search Engine Land

Goldman Sachs predicts that the content creator industry will reach half a trillion dollars by 2027. Using AI for enhanced workflow and efficiency AI can streamline many repetitive tasks, freeing up time for creators to focus on more strategic and creative activities. Ethical AI usage helps build trust and credibility with audiences.

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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot

That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Its less about ownership and more about strategic advantage because the right partnership can get you further faster. I asked him what changed. His answer? Joint ventures.

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The 250,000 Customer Club: How HubSpot and Monday.com Both Created SMB+ Empires

SaaStr

Keys to HubSpot’s Success: The “Hub” Strategy : HubSpot mastered the land-and-expand model, starting with Marketing Hub and strategically expanding to Sales Hub, Service Hub, CMS Hub, Operations Hub, Commerce Hub, and Content Hub. They’re targeting 20-22% operating margin by 2027 and 25% in the long term.

Customers 104
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How AI will affect the future of search

Search Engine Land

Refine syntax and strategically integrate keywords, balancing SEO with reader appeal. Trust-build This involves adding personal stories and authoritative links to build trust with your readers. Up to 80% of marketers will need teams dedicated to countering AI-generated misinformation by 2027, Gartner predicts.

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Who’s in Control of Technology Budgeting? Not the CIO, and That’s Okay

Salesforce

The numbers Only 30% of CIOs believe they own or influence more than half of their company’s tech budget By 2027, the majority of tech budgets will live with lines of business (LOB) Behind the numbers Tech leadership responsibilities are being increasingly shared and democratized across the C-suite and with LOB leaders.

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15 cutting-edge tools every B2B marketer should know

Martech

Here follows a roundup of 15 new technologies I’ve run across that are just right for B2B, some recommended by people I trust and respect, and all of them worth a look. trillion in 2021 to $3 trillion by 2027. Which are best for my industry and for my customers? I’ve organized these by category: Data, campaigns, sales and strategy.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

In fact, more than half of consumers (52%) have purchased an item secondhand in the last year, and the resale market is expected to reach $70 billion by 2027. To claim your piece of the pie, be strategic as you enter the market. First is customer trust. Simply put: Resale presents a huge opportunity for your business.

Angle 76