ConversionXL

JANUARY 24, 2017

It’s sort of a trope and a frustration in the optimization space that most people new to the craft think of CRO as a simplistic practice of A/B testing button colors or CTA text. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product.

Conversion 87

Conversion UX A/B testing SQL 87

Lead Fuze

SEPTEMBER 30, 2021

Analyzed and reported customer’s behavior towards the product on sale and email conversion rate. Reached a conversion rate of 5% in 1 week compared to 1% in 8 weeks for last year’s campaign. Converted the mockups into HTML, JavaScript, Ajax, and JSON with A/B testing. Skills: Customer service. Data entry . Data analysis.

Lead generation 52

Lead generation B2C Cold Call Territory 52

ConversionXL

AUGUST 4, 2020

Record what happens next, too—the communications you receive after purchasing through to the delivery, packaging, and product itself. If, for example, the retail team tells you customers are frustrated about the availability of specific products in certain stores, find out when this started. Product team.

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

AUGUST 13, 2019

Foong said the company knew right away that they couldn’t rely on the same metrics for CandyBar that they had been using to measure ReferralCandy’s success, like LTV or CAC: Darren Foong: The product was at an early stage, so traditional marketing metrics were pointless. Image source).

Growth 117

Growth SQL A/B testing Conversion 117

SaaStr

SEPTEMBER 27, 2019

How did Ryan turn a $6,000 initiative at Hubspot into a product that generated $64m net revs? Ryan Bonnici: And then I got this really interesting opportunity to move over to the US with HubSpot and lead global marketing, global digital, global PR, global brand campaigns, and social and all that fun stuff. So built their APAC team.

Start-ups 54

Start-ups B2B A/B testing Pipeline 54

Outreach

MARCH 25, 2019

This makes it possible to determine the optimal velocity for each type of customer or product, as well as the sales team’s revenue efficiency. Use A/B tests to dynamically improve different elements of your pipeline. Continuously refine your cold call and email campaigns. What are the sales pipeline stages?

Pipeline 65

Pipeline A/B testing Non-Profits Sales 65

SalesHandy

AUGUST 22, 2022

Always remember that qualified leads entail having leads that have expressed an interest in your product or service and are also in the market to purchase what you are offering (and a bonus addition, they perfectly fit your Ideal Customer Profile). You would probably have to rely on sheer luck, hoping someone will buy your product or service.

Lead generation 52

Lead generation Technique Follow-up Objectives and Key Results 52

Outreach

MARCH 3, 2021

But while utilizing SaaS products is a relatively pain-free process, selling it can be an entirely different story. This continuous cycle of improvement results in a more advanced and customizable product; one that is continuously evolving. SaaS salespeople also require comprehensive knowledge about their product.

Profit margin 98

Profit margin Commission Objectives and Key Results Pipeline 98

ConversionXL

JUNE 19, 2019

Product market fit: Value hypothesis is validated. Value hypothesis: why a customer is likely to use your product. The role of product marketing is to define and operationalize the context. Use product lifecycle marketing to map campaigns to the stage of your product. Launch: set the campaign live.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90