ConversionXL

MAY 2, 2018

These are the test ideas that, while they don’t work 100% of the time, work more often than not. The following 20 testing ideas come from our own client-based research done over the years. Test idea #1: One static image with a single value proposition is better than an auto-rotating slider.

UX 133

UX Cross-sell Up-sell Price 133

ConversionXL

JUNE 19, 2019

Product lifecycle marketing does the following: Ensures you’re operationalizing in the right context. Follow the go-to-market strategy using the Google Sprint structure: Research: ask the experts, competitive research. Define quality accurately, then quantity will follow. We sell success. Sex up the headline.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

ConversionXL

OCTOBER 4, 2017

Keeping up with the technology changes and managing business’ expectations can be tricky. CRO is multidisciplinary and cross-functional. Optimization polymaths often come from a variety of backgrounds , including IT, design, UX, analytics, marketing, translation, photography, etc. 1 Having to be an expert in many things.

Conversion 104

Conversion Objectives and Key Results UX A/B testing 104

ConversionXL

JULY 11, 2016

Elite Camp 2016 had an enviable line-up of heavy hitters and rock stars. Paul Rouke – Opening keynote: Tackling the Global Pandemic That is B t Optimisation. AGConsult follows a specific approach to help their clients. Stop selling the way you want to sell, sell the way people want to buy.

E-commerce 79

E-commerce A/B testing GTM Drivers/motivators 79

ConversionXL

FEBRUARY 12, 2015

We take a website, and make it sell better. It’s not about following a checklist from a blog post, that’s not how great people operate. Optimizers come from all walks of life: IT, design/UX, analytics, marketing, translation, photography etc. Optimization involves running tests. But what is that really?

Conversion 122

Conversion UX A/B testing Clients 122

ConversionXL

JUNE 3, 2019

Compare that to more than two-thirds of CMOs who expect to increase customer acquisition, increased purchase volume, and more effective cross-selling: That’s too bad. To develop your customer retention strategy, follow this four-phase process: Research your customers to find out what they need most. Email performance.

Customers 82

Customers Non-Profits Profit margin Objectives and Key Results 82

ConversionXL

NOVEMBER 11, 2015

A/B Tasty is yet another testing tool designed for the masses, this one hailing from France. They offer client-side, one-tail A/B testing along with full factorial MVT – the common experiments. Vlad Malik from www.goodui.org gave a review of A/B Tasty: Vlad Malik : “The things I like about ABTasty I like a lot.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

APRIL 22, 2015

Testing tools are affordable (even free), and increasingly easier to use – so pretty much any idiot can set up and run A/B tests. The hard part is testing the right things, and having the right treatment. Those two add up to indicate execution velocity. Well what if we both sell food items?

A/B testing 123

A/B testing Cross-sell Start-ups Follow-up 123

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. On day one, we heard from UX and digital analytics experts. Day two was all about optimization / testing strategies and processes. You can do click testing on your mockup.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

Hubspot

MARCH 10, 2016

1) A/B Testing. Learn how to run A/B tests here.). An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. So, “bottoms up,” I suppose. 99 Marketing Terms to Improve Your Marketing Vocabulary. 2) Analytics.

Networking 78

Networking Non-Profits Engineering Follow-up 78

Martech

FEBRUARY 25, 2022

The company’s Acoustic Campaign platform offers the following capabilities: Drag-and-drop composing experience enables marketers of all levels to build emails without writing a single line of code. This includes cross-channel, multi-touch and multi-wave campaigns. Product overview. Product overview. Product overview.

E-commerce 117

E-commerce B2C Manufacturing CRM 117