The 5% Institute

AUGUST 15, 2023

Understanding Your Target Audience To effectively market your products or services, you must have a deep understanding of your target audience. Conversion Rate Optimization (CRO) Maximize the potential of your website by optimizing the user experience.

Objectives and Key Results 52

Objectives and Key Results A/B testing Strategic planning Sales 52

ConversionXL

NOVEMBER 12, 2020

Jackson Fox, user experience director at Viget. Only 1 in 7 AB tests are winners, give or take. . In the world of AB testing, it’s “common” knowledge that most of your A/B tests will fail. Sharing his experience with VWO back in August 2020: AppSumo.com reaches around 5,000 visitors a day.

A/B testing 113

A/B testing Represent Construction Start-ups 113

ConversionXL

FEBRUARY 3, 2022

Groove’s customer service platform almost died in the introductory stage because they forgot to listen to their customers. People had a terrible experience using their product. Your market goals now are to increase market share and create brand preference. Test your UVP using: A/B testing.

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

AUGUST 30, 2018

But it’s also essential— 89 percent of customers stop doing business with a company after a bad experience. User research delivers the quantitative and qualitative insights to improve those experiences. At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years.

UX 111

UX User Experience Non-Profits A/B testing 111

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Cost: Free.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

FEBRUARY 17, 2021

Google plans to end Chrome’s support of third-party cookies by 2022, and they created a Privacy Sandbox to test new ideas and solicit feedback. Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. Google agreed. SPARROW and “The Gatekeeper”.

Networking 140

Networking Trust A/B testing Conversion 140

ConversionXL

APRIL 11, 2016

Marketers share the same sentiments. Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Conduct the quantitative and qualitative research , come up with a hypothesis, and run an A/B test. Start by split testing a video vs. no video.

Conversion 90

Conversion A/B testing Engineering Campaign 90