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The B2B case for retention marketing: 7 key tactics

Martech

Customer retention is becoming more of a priority for B2B marketers lately. Luckily, B2B retention marketing differs significantly from consumer retention efforts that rely heavily on discounts and perks. But, at last, B2B marketers are beginning to grasp the importance of retention marketing for profit growth.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

Field sales is a critical aspect of many businesses’ sales strategies, with representatives and managers working in the field to meet with customers and close more deals. Zippia reports that there are over 731,605 field sales representatives and 127,122 field sales managers currently employed in the United States.

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What is Inside Sales? Everything You Need to Know

Gong.io

Inside sales (sometimes called remote sales or remote selling) is often the primary sales model for B2B, SaaS, tech, and certain high-ticket B2C sales teams. When you book a demo with one of the team, you’re speaking with an insides sales representative. Outside sales reps, by contrast, sell on the road.

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Outside Sales Vs Inside Sales – What’s The Difference?

The 5% Institute

Inside Sales Professionals will solve easy to medium sized issues, up sell and cross sell when needed, and also acts as a customer service face for the company they represent. Outside Sales Professionals are usually associated by larger B2B executive clients and sell higher ticket products or services.

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Top 21 Sales Training Programs and Techniques to Boost Team Performance in 2022

Highspot

Sales training is the process of developing and fine-tuning the skills of sales professionals and managers by increasing their understanding of their buyers, modernizing their approach to the sales process, and equipping them with strategies, techniques, and technology that top performers use to achieve sales success.

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The “Squishy” Buying Cycle

Partners in Excellence

Our job as sales professionals becomes aligning our selling process with the customer’s buying process, moving through the process in a disciplined manner. The outcome of these buying streams may result in a purchase–or no decision, depending on how the customer aligns themselves and manages the process.

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Top LinkedIn profile tips: Boost your professional presence

PandaDoc

It’s a space where freelancers, content creators, salespeople, marketers, managers, and executives can reach out to one another and network. Your LinkedIn profile is where you sell yourself to other professionals and prospects. It’s another channel to sell your message to prospects. This is a massive oversight.