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A Comprehensive Guide to Product Training for Sales Teams

Highspot

By aligning go-to-market (GTM) teams under one shared knowledge base, you equip each functionsales, marketing, customer support, and others to seamlessly collaborate, maintain a consistent brand voice, and deliver outstanding customer experiences. Armed with this knowledge, teams can drive GTM success. Did you know?

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7 Top CRO Tips on Annual Planning

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. 7 CRO tips for smarter annual planning 1. ” 6.

GTM
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GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more.

GTM
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Sam Blond + Jason Lemkin “GTM in 2025: How It’s Changed, How It’s Changing, and What Hasn’t Changed (Yet)”

SaaStr

Sam Blond and Jason Lemkin joined together for a live SaaStr Workshop Wednesday looking at what has and what hasn’t changed in 2025 in GTM in general and in the age of AI. Sales Culture Matters More Than Tools Per Toast’s CRO Why doesn’t everyone adopt high-conversion in-person sales tactics if they work so well?

GTM
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What Is Enterprise OEM Software Licensing?

Sales Hacker

OEM licenses are significantly larger deal sizes than direct to end-user contracts because the licensee is usually pushing out the software to their entire customer base or a large portion of their customer base. One OEM contract can give thousands or tens of thousands of end-users access to the licensor’s software. Exclusivity.

GTM
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PODCAST 139: The Science of Becoming a Better Sales Leader with Luke Rogers

Sales Hacker

And so I found my angle there and everyone was installing Windows ME, which was a categorical disaster. And back then at that time, this was around 2000, 2001, everyone was freaking out about the millennium bug, if you remember that, I’m sure you do. Sam Jacobs : Of course, Y2K. Luke Rogers: Y2K.

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The Best Sales Podcasts to Elevate Your Selling Game in 2024

Veloxy

The GTM Podcast, (formerly Sales Hacker Podcast) is another notable standout among the best sales podcasts. The GTM Podcast The GTM Podcast, hosted by Scott Barker, features interviews with tech leaders and VCs, sharing insights and stories, plus listener Q&As.