Pointclear

FEBRUARY 23, 2018

Is it someone who swiped their badge at the tradeshow you attended last month? While all of these scenarios have potential, none could be called a lead. Because the chances are pretty low—probably 3% to 4% at best—that any of these names are bonafide opportunities if you are a B2B company with a complex sales process.

Tradeshows 40

Tradeshows Lead generation Clients Represent 40

SBI

FEBRUARY 19, 2020

Since 2018, the number of client set-ups at events has increased 76% – These global events represent tradeshows and conferences all over the world including prestige events such as Web Summit, Lisbon, and Collision in Toronto. Zuant clients rave about the product’s ease of use and customizability: [link]. Sales Enablement. ????Revegy,

Clients 27

Clients Tradeshows Growth Follow-up 27

Heinz Marketing

FEBRUARY 20, 2019

So much of what constitutes sales and marketing today is noise, and while noise may keep prospects busy sifting between what’s important and what’s not, it doesn’t do much to tip the marketing scales in your favor. How can you be sure what you’re sending prospects is actually valuable? Noise doesn’t stand out. It doesn’t get noticed.

Cross-sell 61

Cross-sell Promote Lead generation Presentation 61

Heinz Marketing

FEBRUARY 20, 2019

So much of what constitutes sales and marketing today is noise, and while noise may keep prospects busy sifting between what’s important and what’s not, it doesn’t do much to tip the marketing scales in your favor. How can you be sure what you’re sending prospects is actually valuable? Noise doesn’t stand out. It doesn’t get noticed.

Cross-sell 58

Cross-sell Promote Lead generation Presentation 58

SBI

MARCH 13, 2020

This seamless lead flow process ensures leads are followed up quickly and nurtured through to close. “In In our latest research survey, topping the list of operational improvement goals for sales in 2020 was optimizing lead generation,“ says Jim Dickie, Sales Mastery Co-founder and Research Fellow.

Follow-up 8

Follow-up Tradeshows CRM Lead generation 8

Sales Hacker

APRIL 8, 2021

If you’ve worked at a B2B company that uses an ABM strategy for their Go To Market and has an SDR team you have inevitably run into the problem of lead attribution. But in enterprise B2B, it gets even more complex — you don’t just care about the person, but the full account. Time-based lead attribution in B2B.

B2C 92

B2C E-commerce Tradeshows Commission 92

Martech

JANUARY 20, 2022

Virtual events excel at identifying prospects and their intent to purchase, and bestowing thought leadership. COVID accelerated the pace of virtual event development as prospective attendees sought alternative professional development opportunities and ways to stay connected with their professional community. Virtual event “networking.”

Objectives and Key Results 141

Objectives and Key Results Networking Presentation Entertainment 141

Sales Hacker

OCTOBER 21, 2019

2019: LinkedIn’s #1 B2B Sales Expert to Follow. Co-Founder & CRO of TradeShow Makeover. It’s a great lead generator. I hope it speaks to business owners who have a complex B2B sale and are stuck, or who want tremendous growth to build a strong sales organization to hit their goals. Jill Konrath.

Sales 90

Sales Up-sell Start-ups Cross-sell 90

SBI

NOVEMBER 7, 2019

Prospect Intelligence. Seismic, the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Prospect Engagement. Lead Engagement. Personalized sales prospecting videos increases engagement. Blog Article.

Customers 20

Customers Tradeshows Technology Technology 20