Remove blog owning-the-outcome-means-no-hiding
article thumbnail

5 essential PPC skills every agency pro must have

Search Engine Land

Even worse, some colleagues might hide or misrepresent essential information. What does it mean to be strategic? In other words, thinking strategically means prioritizing your efforts based on the outcome. While you can find much of that information online for free, it’s often a complicated mess. In short, be reliable.

article thumbnail

How Google SGE will impact your traffic – and 3 SGE recovery case studies

Search Engine Land

TL;DR This article is quite extensive because we tried to give you everything you need to assess the impact of Google SGE and, in case of a major traffic drop, design your own SGE recovery project while sharing data from our own research. Will our traffic drop, and if so, by how much? And what can we do about it?

CTR 144
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Testing The Hamburger Icon for More Revenue

ConversionXL

Key outcome: All 4 treatments brought in more revenue than the control. This outcome is worth an extra couple of hundred thousand dollars / year. Mobile traffic is a significant part of most websites, and smooth navigation for mobile users is critical. Is that a good idea? There’s a good chance that it’s not. .

article thumbnail

10 Traits All Great Leaders Possess

Hubspot

This post originally appeared on HubSpot's Agency blog. For more content like this, subscribe to Agency. Think back to the best boss you ever had. What were they like? What made them so great? Odds are, their "X factor" was an embodiment of key leadership traits — ones that inspired, motivated, and empowered everyone around them. Confidence.

article thumbnail

Conflict Avoidance

Partners in Excellence

You’d think I shouldn’t have to write a sales blog post about “Conflict Avoidance,” yet I feel compelled to do so. It’s impossible to learn, it’s impossible to improve, it leads to failure–either of the leader or the organization (yet often the leader is not the victim of the outcomes).

Trust 91
article thumbnail

25 Cold Email Tips for More Opens and Better Response Rates

Sales Hacker

And any time you get a really good cold email, save it to a swipe file, and use it as a template for your own cold emails. Woodpecker did this with their own cold email campaigns. Keep reading to get 25 cold email tips — in 4 areas of mastery — that you can start using today: Cold email tips: the basics. A template for cold emails.

article thumbnail

12 More Ways to Build the Strongest Client Relationships | Sales.

The Sales Hunter

Negotiating Doesn’t Have to Mean Sacrificing Profit. Leverage your own personal style by adapting to theirs. Mark’s Insights on PROSPECTING. FREE Resources. Sales Articles. Selling a Price Increase. Purchasing Departments and Buyers. Negotiation. Sales Motivation. Phone Sales Tips. Sales Development. Communication Skills.

Clients 68