ConversionXL

APRIL 28, 2021

—and didn’t want more email clogging up her inbox, it made us stop in our tracks. We stopped requiring users to provide an email address upon signing up—which ultimately meant that we ditched our email marketing efforts altogether. We launched our second campaign a week later, and the story got worse.

Product 151

Product Minimum Viable Product Click Through Rate Gaming 151

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Search Engine Land

APRIL 18, 2023

Typically, PPC ads show in highly prominent positions on the search results and hoover up the majority of clicks for highly commercial terms. Sustainability Unlike PPC, organic traffic does not dry up when you stop paying. Want to test a new product? What is right for you? Organic traffic, by comparison, is far more scattershot.

Objectives and Key Results 101

Objectives and Key Results Minimum Viable Product A/B testing Engineering 101

ConversionXL

SEPTEMBER 6, 2013

The Problem With Traditional Product Development. The traditional method of product development, known as the waterfall model , the design and creation of a product follows a very liner, and sequential process. In their “ Post Mortem ” post, they list the following as the reasons for their demise.

Conversion 126

Conversion Minimum Viable Product E-commerce Customers 126

ConversionXL

MARCH 13, 2013

Not only that I’d had 3,000+ sign up to use Informly (free signup). Wowzers rock on, but after stuffing around with payment processors for months I finally put up my buy now button in January 2013 ($9 / month) and guess how many people signed up?…. Auto follow more people? Be careful what you track. From where?

Minimum Viable Product 111

Minimum Viable Product Follow-up Campaign Start-ups 111

Hubspot

SEPTEMBER 19, 2018

Incompetence is the #1 reason small businesses fail, followed by inexperience. Women were starting 40% of all new businesses, and persons of color made up 40% of entrepreneurs in 2016. Set yourself up for luck. Simply put: if you’re the first to market with a good idea, your competition will have to play catch-up.

Minimum Viable Product 78

Minimum Viable Product Legal Finance Government 78

ConversionXL

OCTOBER 7, 2021

Depending on its complexity, new product development can last for years, accruing research, prototyping, and production costs without bringing in revenue. For this reason, it could be a good idea to get a minimum viable product (MVP) as early as possible to show how your product will work to investors and customers.

Product 142

Product Minimum Viable Product Price Launch 142