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Google Ads gambling and games policy updated

Search Engine Land

Starting February 8, Google will start accepting and running sports betting ads from certified, state-licensed entities with certificates of compliance in North Carolina You must apply for certification to be eligible to promote these ads. Why we care. When to apply. Certification.

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How I Owned My Salesforce Journey To a Dream Marketing Job

Salesforce

Diving into all things Salesforce Dictating my own career A #MomentMarketer is born Stepping up as a leader Seven ways to supercharge your marketing career #FutureCMO. So I started the Salesforce Marketer Group in Charlotte, North Carolina. Stepping up as a leader. In less than 2 years, I was promoted to digital director!

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What 3,000+ Job Postings Taught Us About Today's Content Marketers

Hubspot

At the same time, states with growing creative economies like Washington and North Carolina also ranked high (18 and 12 respectively). Given that the final phase of a content marketing campaign is measuring and reporting performance, proficiency with one of the best and most commonly used data analysis tools is a necessity.

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9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

Not everyone who works in marketing imagined they''d end up here. Sure, some of us started as marketing majors in college, but many marketers have taken really different and interesting career paths to end up in our profession. Recently, there was a discussion on inbound.org about those interesting, winding career paths. Rand Fishkin.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

Pendo, my company is headquartered Raleigh, North Carolina. A number of VCs, prominent people, smart people will tell you not to even try, to kind of give up and just join what’s going on out here, but it’s possible and there’s plenty of success stories. FULL TRANSCRIPT BELOW. Todd Olson – CEO @ Pendo.io.

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Easy Marketing Partnerships That Work: Why Every Marketer Needs a Marketing Guild

Hubspot

Power Up With a Guild. A marketing guild lets you land better marketing partners, reach more of your target market, focus more tightly on your best prospects, create more effective campaigns, get more done, and have a little fun at the same time. Follow the Leader. With a marketing guild, herd mentality keeps people on track.

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SaaStr Podcast #361 with ServiceNow Chief Customer and Partner Officer Lara Caimi

SaaStr

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. And so really, that’s where I landed in this role of chief strategy officer, which I held for two and a half years and actually a week ago just got promoted to chief customer and partner officer.