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Sales Pipeline Radio, Episode 221: Q & A with Cheri Keith @Cheri29

Heinz Marketing

So it’s kind of that best of both worlds for me where I get to be really close to a marketing ward without actually doing their marketing. So we had been to Disneyland earlier this year, and we had some plans to be going to Hawaii this summer. Matt: Yeah. Quite frankly, as a consultant, I worry about that, too.

Pipeline 106
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How to Run Effective Online Sweepstakes Campaigns

ConversionXL

In short, for maximum targeted results incorporate your strategic objectives into the sweepstakes campaign structure from the beginning. Life-time value of those customers is close to zero. It used to be possible to like-gate entire Pages but with the onslaught of Timelines that feature disappeared. Image credit.

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Conquering the Free Shipping Conundrum: How to Make Money Without Forfeiting Margins

Hubspot

Amazon made a strategic decision to subsidize shipping heavily as part of their growth strategy. In all, free shipping has essentially become a marketing tactic to help you close sales. Alaska, Hawaii, Puerto Rico –– sorry, you are out of luck. 68% have used a free shipping coupon code. 1) Consider Your Industry.

Retail 45
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SaaStr Podcasts for the Week with Moveworks and Bessemer Venture Partners — April 10, 2020

SaaStr

Now what’s interesting if you read the news, which everyone is doing right now, you hear a lot about bars closing, schools closing, gyms closing, but one thing that you don’t hear about is the fact that every walk up bar in the enterprise is now shuttered. It’s closed. Can you help?”

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Creating a New Dashboard for Your Reports? Ask These 26 Questions First

Hubspot

How quickly are our leads closing? Never run a report just for the sake of it for each data point you highlight, make sure you have a tangible strategic takeaway to share with your team. If you win a free trip to Hawaii next month and are out of the office, who will create the dashboard? How many leads are we generating?

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PODCAST 111: Prospecting and Researching in Today?s Brave New World with Peter Wooster

Sales Hacker

Or is Julie also closing deals and now we’re starting to see some patterns?” But as soon as you have big enough clients, that a churned client would be close to the amount of MRR or ARR that the sales team would bring in in a month, it’s really time to start thinking about a CS leader.

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How to Inspire Your Reps Like Never Before — Even After Cancelling the President’s Club Trip

Sales Hacker

And as the dust has begun to settle, that annual trip to Hawaii — or any President’s Club incentive trip — is out of the question. Now, sales leaders are scrambling to claw back invested expenses and strategize new alternatives to President’s Club to keep their reps motivated. Diversified risk. The reason? Easy to opt-out.