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This day in search marketing history: January 28

Search Engine Land

of participants planned to focus on conversion rates and performance metrics in response to Google’s elimination of keyword data. ” Google Issues Subtle Warning To Affiliates That Have “Thin-Content” 2014: The warning was mostly directed at affiliate sites in the “adult” industry. Not at all.

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What is quality score and how to use it in PPC

Search Engine Land

Row Labels Average of Quality Score Sum of Conversions Average of Avg. cost Cape Cod 5.540540541 22 13.43923077 Connecticut 4.949152542 87.34 However, the search volume and actual conversions might drop. Focus on conversational keyword champions over search volume. 6.308888889 Maine 5.411764706 65.88 5 9.5252 (blank) 905.97

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Answered: The 8 Most Common Questions About Sales Call Recording

Gong.io

Call recording gives reps infinite memory, so reps can focus on what they love most: customer conversations and selling. #2 Call recordings and insights give them full visibility into customer conversations that have happened to date. It’s like a focus group but with real buyers and real conversations. Know what they’re missing?

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US Justice Department sues Google again, aims to dismantle its ad division

Search Engine Land

California, Colorado, Connecticut, New Jersey, New York, Rhode Island, Tennessee, and Virginia joined the DOJ in this lawsuit. Performance: Microsoft Ads has been reported to have better conversion rates and more effective targeting capabilities than Google Ads. Not just for the workplace.

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Digital Privacy Landscape Changes You Need to Know

Heinz Marketing

Perhaps this is a good incentive to focus on more actionable email marketing metrics, like clicks and conversions. According to NCSL , “five states—California, Colorado, Connecticut, Utah and Virginia—have enacted comprehensive consumer data privacy laws. More and More Data Privacy Laws are Emerging.

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PODCAST 74: Picking Up the Right Company to Work for w/ Ryan Lallier

Sales Hacker

I responded to an ad for a company called Connecticut Telephone. And this one guy, Greg, ended up leaving Connecticut Telephone to move to Boston to become a stock broker. He would call me at my desk every Monday and say, “It’s time to leave Connecticut. I’m tired of doing this Connecticut Telephone gig.

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Sales Call Recording Laws & Regulations

Gong.io

Two-Party Consent States: California, Connecticut, Delaware, Florida, Illinois, Maryland, Massachusetts, Michigan, Montana, Nevada, New Hampshire, Pennsylvania, Vermont, and Washington. If a call is to be recorded or monitored, you must inform parties at the beginning of the conversation.

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