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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps.

UX 130
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How to leverage neuromarketing for SEO

Search Engine Land

These three dimensions are the foundation upon which successful marketing strategies are constructed. The platform's focus on delivering personalized results triggers positive emotions related to adventure and wanderlust, enhancing user engagement and conversion rates. THINK’ T apping and translating brain signals.

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How Do UX Professionals View Conversion Optimization?

ConversionXL

In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX?

UX 66
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10 Optimization Experts Share Their Favorite Google Analytics Reports (Copy Them!)

ConversionXL

One of the key things Google Analytics helps us do when optimizing a website is identify conversion uplift opportunities. Proper conversion analysis is always done using multiple methods, data points, and tools congruently. Basically, what I’m doing here is constructing a funnel – manually! B) specific page issues.

UX 132
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7+ Under-Utilized Google Analytics Reports for Conversion Insights

ConversionXL

You can find insights for conversion optimization from lots of different reports & some of the juicier reports are lesser known. Brian Massey, the Conversion Scientist : One of our more unusual Google Analytics reports is the buyer persona report. 1: Advanced Segments Based On Buyer Personas.

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3 Steps To “Activate” Visitors and Convert Them To Subscribers, Leads & Customers

ConversionXL

It’s easy to forget when analyzing the data for conversion purposes is that the end user is a real human with feelings. In an ideal world, designers and conversion optimizers can strike the perfect balance between the logical & emotional sides of the human brain & design experiences that “activate” visitors to take action.

Customers 107
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The 3 Step Approach To Successful Customer Activation

ConversionXL

It’s easy to forget when analyzing the data for conversion purposes is that the end user is a real human with feelings. In an ideal world, designers and conversion optimizers can strike the perfect balance between the logical & emotional sides of the human brain & design experiences that “activate” visitors to take action.