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Google BigQuery: A Tutorial for Marketers

ConversionXL

Alternatives include Amazon Redshift , Snowflake , Microsoft Azure SQL Data Warehouse , Apache Hive , etc. While Google Analytics makes it possible to add CRM, back-office, or call-tracking data (via the API or Measurement Protocol), it’s still a suboptimal solution to consolidate your data. BigQuery isn’t the only game in town.

SQL 84
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Raw Data & Google Analytics: A Game Changer

ConversionXL

After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. Do more and more people use Feature X? Default or custom reports in Google Analytics do the job. As long as you can export your CRM data with a unique lead ID (e.g.,

Gaming 85
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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

It needs to provide fair compensation to employees in customer-facing roles. It needs to incentivize specific behaviors and actions that suit the needs of both the company and the customer. Here’s a simple example to begin with that covers the SDR, AE and Customer Success Manager (CSM) functions: Table 1.

SQL 103
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Sales Pipeline Radio, Episode 116: Q&A with Samuel Sunderaraj @@V_samuelSun

Heinz Marketing

– Focus on customer & company success (“customers pay the bills”). I think your customer base grows by two X it seems like every month these days. This is when Salesforce came to the market and started being the kind of up and running SaaS CRM play. Start-up advisor. What does the buyer need?

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The B2B Marketer’s Quick Start Guide: Data Visualization

Heinz Marketing

You might look at the platforms below and be thinking “there’s some missing” or “why isn’t X included?”, Features/functionality: Enable data agility and extract more value from your data with Domo’s flexible, scalable architecture. ”, because I had the same thought. Google Data Studio.

B2B 116
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SaaStr Podcasts for the Week with G2 and Gorgias — September 27, 2019

SaaStr

What are the core differences when comparing marketing functions at the likes of Salesforce to smaller companies like G2? 269: Gorgias helps brands automatically respond to basic questions, and track the impact of customer service on sales so support becomes a profit center. How you can tailor onboarding to customers.

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How to Nail Your First 90 Days as a CX Director

ConversionXL

Your new boss read that customer experience (CX) improvements can deliver billions in additional revenue. Achieving a great customer experience that delights demanding customers (and delivers for demanding stakeholders) isn’t easy—even in the most forward-thinking organizations. Right now, you’re just like your new customers.