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How Do UX Professionals View Conversion Optimization?

ConversionXL

In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX?

UX 66
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Crafting Great Personas Can Inspire Potential Customers to Say ‘Yes’

Salesforce

It takes practice to craft stories that sell a vision to potential customers. We use personas and storytelling to help potential customers understand the products we sell and how they might serve as solutions. Meet them where they are and speak their language. Cross-Team Alignment. Understand Your Users.

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

and you can definitely use it for UX and conversion optimization , too. How does the user experience on my website stack up to the competition? Free UX & Usability course. How does your site's user experience stack up to the competition? How does your site's user experience stack up to the competition?

UX 126
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How to Get Your Company to Really Care about Your Customers

ConversionXL

The CEO, a 40-something man, thought he knew what was best in terms of creative, copy, user experience, and value proposition. explained: Everything any team does will have an impact on the user experience, from back-end engineers to customer success specialists. As Chang Chen, Head of Growth & Marketing at Otter.ai

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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

– and you can definitely use it for UX and conversion optimization, too. How does user experience on my website stack up to the competition? Experiment with the funnel structure? Knowing your goals upfront will help you structure the research to meet those goals. How do we stand out? Let’s do this!

UX 131
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This day in search marketing history: February 22

Search Engine Land

Read all about it in Google page experience update for desktop now rolling out. Search In Pics: Google Drive Latte, Google/Bing Traitor Cake & Google Cushions 2013: The latest images showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

Launch 94
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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Take his course on UX and Usability here. Websites selling different things are different and even if they sell the same products, their target audience might be different. Bigger changes are more likely to change user behavior. Organize growth into a cross-functional team. Peep Laja : Opening Keynote.

UX 85