ConversionXL

JUNE 3, 2019

Compare that to more than two-thirds of CMOs who expect to increase customer acquisition, increased purchase volume, and more effective cross-selling: That’s too bad. For many, the benefits of a loyalty program might include: Increased customer spending; Higher customer lifetime value; greater ability to upsell and cross-sell.

Customers 82

Customers Non-Profits Profit margin Objectives and Key Results 82

ConversionXL

JUNE 8, 2017

User experience research or UX research, shouldn’t be limited to A/B testing programs only. If done properly, you UX research should have landed you a lot of ideas about which problems affect which segments. Here are some types of experiences you could develop… Offers, promotional popups, banners, and countdowns.

A/B testing 97

A/B testing UX User Experience Cross-sell 97

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 105

Customers User Experience Profit margin A/B testing 105

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 98

Customers User Experience Profit margin A/B testing 98

SaaStr

MAY 24, 2019

Here’s what Andy talks about: *Selling the way your customers want to buy. Andrew Filev: And what it also does is when you start [inaudible 00:08:33] them up with a cross for that option you very much focused on UX and making sure your product is easy to use, easy to adopt. Missed the session? Harry Stebbings: Absolutely.

E-commerce 56

E-commerce Start-ups Technology Technology 56

SaaStr

DECEMBER 3, 2019

I just think you’re selling to people. And at Zoom I have the ability to sell to micro one person businesses all the way up into the Fortune 50. So knowing that you’re both selling into an IT, you know, traditional business audience. And Gusto is selling to pretty small businesses, right? Jason Green : Yeah.

Up-sell 53

Up-sell Start-ups Cross-sell B2C 53

Salesforce

NOVEMBER 17, 2023

Buying and selling online is the norm these days, and AI is making it more efficient and personalized. Sell on social What is ecommerce? Ecommerce is all the online activity involved in the buying and selling of products and services. Promotions are highly visible. Social commerce sales will reach $2.9 There are 2.6

B2C 59

B2C Minimum Viable Product Cross-sell Retail 59

SaaStr

AUGUST 20, 2020

So I was the first person on the sales team to actually get promoted to becoming a manager, started getting into building teams, opening up our sales and operations hub in Austin, Texas, and doing a bunch of roles over my almost six years there. So that’s one thing that’s allowed us to sell into the opportunity.

Sales 76

Sales Price Quota Start-ups 76

ConversionXL

NOVEMBER 17, 2022

For UX analysis: Hotjar 5. By making predictions based on what buyers want, Amazon makes shopping easier (people don’t have to go searching for products), allowing them to sell more. The company once had the market’s highest churn rate and lowest Net Promoter Score (NPS). This could be content or UX-design-related.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

Hubspot

AUGUST 1, 2018

Your thoughtful email lay forgotten under a pile of spam and promotional messages. And not only is conversational marketing data helpful for recognizing tech issues and common customer pain points, it also can identify opportunities for cross-sell and up-sell. Promote events, products, and content. Qualify Leads.

Conversion 78

Conversion CRM Cross-sell Technology 78

ConversionXL

AUGUST 21, 2014

I have seen this happen at a few startups I’ve worked with by expanding revenue from the current product, plus up-sell and cross-sell opportunities , but that will be a future post. Think of ways you can improve the UX and reward your loyal customers as well. lift in revenue compared to promotional mailings.

Referrals 106

Referrals Objectives and Key Results Follow-up Service 106

ConversionXL

JULY 11, 2016

Stop selling the way you want to sell, sell the way people want to buy. They’re best used when: You have very limited test period (holiday/promotion). The winner may not be applicable anyway (after the promotional period), so learning isn’t as valuable as just exploiting the winning variant.

E-commerce 79

E-commerce A/B testing GTM Drivers/motivators 79

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. A cross between a landing page and a “regular” website. 63) Net Promoter Score (NPS). 91) User Experience (UX). Learn more about how marketers can use APIs here.

Networking 78

Networking Non-Profits Engineering Follow-up 78

Martech

FEBRUARY 25, 2022

This includes cross-channel, multi-touch and multi-wave campaigns. Use cases focus on marketing and sales teams leveraging the platform across the customer lifecycle to improve communication strategies, including: Removing customers from a promotional campaign if there is an open ticket. Lifecycle Marketing (upsell/cross-sell).

E-commerce 118

E-commerce B2C Manufacturing CRM 118

ConversionXL

JUNE 19, 2019

We sell success. Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey. Cross-sectional studies, surveys. Love how @endesignonline is promoting accessibility as a benefit for everyone. Cohort studies, case-control studies.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90