Remove Customers Remove Promote Remove Repeat business Remove Retail
article thumbnail

How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Image source ).

Customers 129
article thumbnail

How to Implement a Promotional Pricing Strategy the Right Way

Hubspot

If your business hits a wall like that, particularly if you're in retail or ecommerce, you might just need to generate some quick demand and spur consumer interest. One of the best ways to do that is through a practice known as promotional pricing. Here are some of the more prominent examples of promotional pricing.

Promote 83
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Pricing Erosion: Definition, Causes, and How to Avoid It

TrackStreet

As more companies enter a market or existing competitors intensify their efforts, they may engage in price competition to attract customers, leading to a gradual decline in prices across the board. Customer perceptions of value may shift, and loyalty can become more elusive in a market driven by constant price fluctuations.

Price 52
article thumbnail

Discount Pricing: Its Strategies & Practical Examples

Hubspot

We've all seen retail outlets offering sale prices or "buy one, get one free deals" — and for good reason. When done right, the method can drum up quick interest in your business, foster customer loyalty, and pay off in spades. It has a significant and effective place in certain industries — specifically, retail and ecommerce.

Price 88
article thumbnail

5 Customer Retention Tools for Long Term Ecommerce Success

Hubspot

A study in the Harvard Business Review showed that increasing customer retention by 5% can lead to a 25% - 95% increase in profit. But what is customer retention, and how do you increase it by 5%? Customer retention is the act of getting more of your customers to stay loyal to your brand or business.

article thumbnail

Is the Sandler Sales Methodology Right for Your Team?

Highspot

The Sandler Sales Training Method, or Sandler Selling System, offers a consultative way to build strong customer connections and demonstrate tangible value. Conversely, the Sandler Method prioritizes a two-way dialogue to understand the customer’s needs and pain points as part of the qualification process before proposing a solution.

article thumbnail

Customer Success

Engage Selling

Here’s the big fact: 98% of all dissatisfied customers were not dissatisfied because of a quality problem with the product or service purchased. Note that I said the customers “perception of how they were treated” – not how they were treated. It’s how the customer perceived what they did that counts.