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Finding Your Niche in a Sales Career

Adaptive Business Services

I began in retail and then moved to B2B in 1977. It took me a long time to find my niche, but I’ll let you in on a little secret. I switched to selling (I was working part time in retail) and I took an accelerated one-year course at the local community college. Custom electric signs … winner winner, chicken dinner!

Niche 71
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How market types shape marketing and SEO success

Search Engine Land

An example of businesses operating in a perfect competition market are online book retailers. Customer service in this market structure is essential and might be the way you differentiate your business. Monopoly People usually think of monopolies as non-profits like electric or water companies.

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Getting the most out of AR and VR experiences

Martech

With the pandemic still a major concern for shoppers, marketers in the retail space should be looking at how better to engage with consumers digitally. It used to be that there were certain categories of products and services that needed to be purchased in-person, which was often the case, especially for big-ticket items.

Retail 138
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Episode 22: How Commtrex is Helping Modernize the Rail and Freight Industries

Spiro Technologies

Um, because I saw that the puck was headed in the direction where, eventually there was gonna be, one centralized platform or database where shippers would have to go in order to be able to connect with all the rail surf terminals, ports, warehouses, uh, leasors and service providers and railroads. Is that how it works?

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7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are)

Hubspot

Sure, you may have drooled over Pinterest's astonishingly high conversion rate , but when it comes to actually start pinning for your brand, you still write the network off as nothing more than recipes and retail therapy. Not necessarily. 1) Healthcare. But that's simply not true! 3) Politics and Political Activism.

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10 of the Best Brands on Snapchat Right Now (And Why They're So Great)

Hubspot

No longer are they a niche photo-messaging service -- they've become an established media platform valued at over $16 billion and with over 100 million users. The retail company Everlane was another early Snapchat adopter, but with an even more daring approach to the then-new social platform. 3) General Electric.