Hubspot

SEPTEMBER 9, 2024

During my time as a sales rep, building a lead list was one of my first activities when I took on a new sales role, territory, or industry vertical. I generated a comprehensive lead list that later, when I had to split my territory with a colleague due to restructuring, helped him hit the ground running.

Territory 83

Territory Cold Call SQL Campaign 83

Partners in Excellence

OCTOBER 11, 2015

Sales people wait for the coveted SQL–the Sales Qualified Lead. Regardless of what’s been agreed between marketing and sales, to a sales person the SQL is a buying ready (hopefully PO ready) lead. Regardless of market, solution, region, sales/buying cycle there is one universal truth.

SQL 128

SQL Cold Call Pipeline Commission 128

Sales Hacker

MAY 9, 2019

A recoverable draw makes more sense if your sales rep is taking over an established territory where brand name helps close 80% of the business. 40,000/150 = $267/SQL. Or rather $250/SQL. As the SDR generates 12 SQLs/mo = $3,000 in commission. We look to spend $1,250 for 5 SQLs since this is what the business model is.

SQL 110

SQL Commission Customers Non-Profits 110

Salesforce

FEBRUARY 3, 2025

A sales qualified lead (SQL) has been vetted and deemed prepared to have a sales conversation. Sales qualified lead (SQL) A lead vetted by the marketing and sales teams who is deemed ready to buy or have a sales conversation. Zero-sum game A situation where one party’s gain will inevitably lead to another’s loss.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Pipeline Cold Call 52

Salesforce

MARCH 7, 2024

If it’s wintertime, a clothing retailer might segment their audience by sending promotions to customers in extra cold regions. What was once a complex process involving the manual conversion of campaign objectives into SQL code has transformed into user-friendly interfaces where segmentation is as simple as drag-and-drop.

Objectives and Key Results 114

Objectives and Key Results Customer Relationship Management SQL Promote 114

Heinz Marketing

MARCH 29, 2021

New qualified inbound lead, which was from marketing, this many dollars in pipeline, this kind of SQL data, which we then add in our sales qualified lead data. I’m worried about our second round game. It’s going to be super fun, tons of games. And he’s going to save all that. No Duke, no Kentucky.

Pipeline 128

Pipeline Sales Gaming Up-sell 128

Hubspot

OCTOBER 28, 2019

Lead to marketing qualified lead (MQL); MQL to sales qualified lead (SQL); customer purchase/closed-won business. On the other hand, if you’re extending your audience to target a new geographic region or city, radio ads, billboard ads , TV ads, and other local channels may come in handy. Comments; social shares. Lead generation.

Campaign 101

Campaign Launch SQL Promote 101