Martech

JULY 5, 2022

This stems from jumping headfirst into personalization without thinking about how to use it to meet customers’ needs or help them solve problems. Your next email campaign to this customer – and to everyone else on whom you have little or no data – promotes discounted trips to Hawaii, Fiji and the Mediterranean. Mistake #6.

Objectives and Key Results 121

Objectives and Key Results Campaign Territory Launch 121

Heinz Marketing

SEPTEMBER 21, 2020

People just put their heads down and executed without really thinking about how they could be doing things strategically or even just creatively, like “I have something that’s supposed to be three hours long. So we had been to Disneyland earlier this year, and we had some plans to be going to Hawaii this summer.

Pipeline 93

Pipeline Sales Start-ups Clients 93

ConversionXL

JANUARY 11, 2013

To meet those goals it was decided to create a 12 week online sweepstakes campaign. In short, for maximum targeted results incorporate your strategic objectives into the sweepstakes campaign structure from the beginning. Goal was to increase brand awareness and perception of both the company and it’s Online Design Tool.

Campaign 95

Campaign Objectives and Key Results Referrals Territory 95

Sales Hacker

MAY 26, 2020

And we met quarterly and it was great because he knew the digital landscape, coming out of Salesforce, I didn’t know much about agencies and all of that, and I could meet with Mark and just be totally transparent. For me, I’m a grower and a builder, being a named public officer and sitting in Sarbanes-Oxley compliance meetings.

Prospecting 97

Prospecting E-commerce Account management Up-sell 97

Hubspot

MAY 27, 2016

Or spend an entire three-hour meeting poring over them? Does it need to be presented as a slideshow at the next board meeting? Never run a report just for the sake of it for each data point you highlight, make sure you have a tangible strategic takeaway to share with your team. Will they review the numbers for fifteen minutes?

Construction 49

Construction Presentation Start-ups Lead generation 49

SaaStr

APRIL 10, 2020

In a normal world where services, revenue, and in-person visits, meetings, seminars are possible, change management is still fundamentally a challenge. Do you engage with a product postmortem, and what do you do to weave that very tight fabric between product and CS strategically other than sitting together? Can you help?”

Start-ups 74

Start-ups Product Customers Entertainment 74

Salesforce

MARCH 12, 2024

It’s about meeting consumer expectations. Customers often equate price with value, so meeting pricing expectations is important. By strategically setting your prices in response to competitors, you can secure some of their customer base and stay ahead in the market. It’s called competition based pricing.

Price 52

Price Profit margin Territory E-commerce 52