ConversionXL

AUGUST 31, 2017

To help you with that, we’ve assembled a list of the most popular a/b testing tools and corresponding reviews from A/B testing experts to help you in your decision making process. Many integrations are available and useful for validating test results – such as Google analytics, Clicktale or Kissmetrics. Adobe Target. Conductrics.

A/B testing 129

A/B testing E-commerce X-functional UX 129

Hubspot

JULY 28, 2016

Sure, customers can call an 800 number, send an email or fill out a contact form when they run into hiccups in their decision-making or purchasing process, but for every second that it takes a business to respond, the customer’s likelihood to purchase exponentially decreases. 1) Betterment : New Client Onboarding Assistance.

A/B testing 75

A/B testing Objectives and Key Results UX Clients 75

PandaDoc

OCTOBER 13, 2022

Streamlined and easy-to-perform processes for data generation and effective ways to analyze performance appeals to small and midsize businesses. The sales reps will enjoy pretty straightforward processes for creating records and moving leads through the process. Zoho CRM is a viable alternative to Pipedrive.

X-functional 52

X-functional Territory CRM Lead generation 52

ConversionXL

FEBRUARY 3, 2022

The result? Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. When sales increase and your marketing objectives shift towards creating a preference for your brand over the competition, you’re heading toward the growth stage of product lifecycle marketing.

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

MAY 4, 2016

If you answered yes to any of those questions, you’ve experienced a UX mistake. Because a bad UX means fewer conversions. What Is UX, Really ? If you’re reading this article, chances are you know that UX stands for user experience. The first step is to understand the key principles of UX.

UX 90

UX User Experience Objectives and Key Results Conversion 90

Salesforce

APRIL 29, 2022

Tech debt can show up as sloppy code or updates that cause your app to crash, especially as the result of rushing to ship a product. Over time, the results of quick fixes can accumulate in a tangled web that requires revising an existing product to make improvements, also known as refactoring. Think holistically about UX.

UX 98

UX User Experience Objectives and Key Results Technology 98

ConversionXL

SEPTEMBER 18, 2019

Finding seasoned CRO experts can take many months, and launching a CRO program can take even longer. Can be a bottleneck for launching multiple tests. An in-house team often can’t launch multiple tests because their plates are full. Agencies are also used to teach processes to improve existing CRO programs.

Process 94

Process Objectives and Key Results A/B testing Referrals 94

Salesforce

APRIL 18, 2024

The recent rollout of Salesforce’s new conversational artificial intelligence (AI) assistant Einstein Copilot is a pivotal product launch that enhances our ways of working and saves valuable time. Once key stakeholders are on board, it’s critical to align on expectations and potential pitfalls in advance.

Objectives and Key Results 59

Objectives and Key Results UX Technology Technology 59

Search Engine Land

MARCH 7, 2023

” It is the process of combining SEO and PPC strategies to create a holistic internet marketing strategy that drives traffic and visibility through search engines based on a user’s search query. When marketers combine SEO and PPC, it creates an all-inclusive integrated approach to internet marketing that drives results.

Engineering 95

Engineering Objectives and Key Results A/B testing UX 95

SaaStr

MARCH 27, 2019

In Leyla’s role today, she leads the charge on extending the power of Salesforce with a full portfolio of mobile apps, and is responsible for driving product, go-to-market and other key programs around Salesforce’s mobile offerings. What are the commonalities of where many founders go wrong in the scaling process?

Start-ups 54

Start-ups Objectives and Key Results UX Follow-up 54

ConversionXL

AUGUST 4, 2020

Follow this 90-day plan to get the right things in place and start delivering results. Access to a team with skills that include scientific experimentation, UX, copywriting , consumer psychology , statistics , data analysis, coding, research methodologies, change management, and design. Get experiment results to share with the company.

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

SEPTEMBER 4, 2019

UX is constrained by browsers. In any case, you need to see past the shiny objects in web design pitches and know how PWA technology will (or won’t) help you achieve your marketing goals. This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams.

UX 103

UX User Experience Engineering Launch 103

ConversionXL

APRIL 25, 2016

If you’re launching a mobile app, you’ve likely considered the differences between optimizing a simple site and a mobile app or game. But have you considered how the measurement and data analysis process will be different? UX problems? You’ll also need to decide your… Business objectives.

X-functional 88

X-functional GTM UX Objectives and Key Results 88

ConversionXL

SEPTEMBER 10, 2019

Non–data scientists often overestimate the certainty of test results. From a branding or UX perspective, it should feel a little “off.” Headlines won’t align with positioning, branding will be slightly off, and UX won’t be consistent. One small bug in my testing environment threw off all my results.

Growth 133

Growth A/B testing Non-Profits Engineering 133

ConversionXL

FEBRUARY 15, 2018

The key learning here was that the techniques that work for mass-market products don’t work for luxury goods or services. CXL did a study on what makes a website feel luxurious , and the key takeaways match up with the design philosophy of some of the best performing luxury brands out there, as well as with our own research.

Objectives and Key Results 125

Objectives and Key Results Price Promote Up-sell 125

ConversionXL

SEPTEMBER 5, 2019

This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. You should be able to replicate this process after reading it (or at least follow the resources in the article to learn more about specific parts). Table of contents. In fact, it was fun!

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

MARCH 7, 2017

This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. You should be able to replicate this process after reading it (or at least follow the resources in the article to learn more about specific parts). A Quick Primer on User Personas. In fact, it was fun!

X-functional 102

X-functional Represent Follow-up Up-sell 102

ConversionXL

APRIL 3, 2019

Where and when you deliver a survey can impact results—if it’s a site section where the user is experiencing pain, it will bias responses. Watch for phrases like “I’m worried about…” and “Can you show me…” Tag what you find so you can use it in your copy (#objection #late-stage, etc.). How hard was it to…”).

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

JUNE 19, 2019

Key Messaging: define the core messages and unique value proposition that you’ll communicate across every asset and channel. Launch: set the campaign live. Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90