ConversionXL

NOVEMBER 17, 2015

from Black Friday through to Christmas) rolls around, online revenue for retailers spikes. Of course, some industries are more affected by the holiday season than others… In 2015, eMarketer predicts that total retail sales will increase 5.6% while online retail sales will increase 13.9%. Your promoted products.

A/B testing 126

A/B testing Retail Promote Non-Profits 126

ConversionXL

FEBRUARY 25, 2016

Note that many of the recommendations include sales / promotions in red font to capture more attention. Karl Wirth, CEO of Evergage, suggests that there are four core principles of user experience (UX) : remember, understand, help, surprise / delight. When he went back online to buy a new stove, the retailer dropped the ball.

UX 90

UX User Experience A/B testing Retail 90

ConversionXL

MAY 2, 2019

It uses standard prices based on a user’s IP address and generates an estimate of what they might fetch as a host. Amazon emphasizes details like customer reviews, color, product description , and price. CXL has written about ecommerce product pages and related elements many times before: Product page design and UX. Simplicity.

Conversion 133

Conversion UX Real Estate Non-Profits 133

ConversionXL

FEBRUARY 15, 2018

At the end of the day, remember: a high-performing ecommerce website selling premium goods isn’t about trying to recreate an in-store experience with a innovative UX and crazy animations. Forget pricing tactics. Customers in the high-end and luxury markets aren’t as price sensitive as those in the discount markets.

Objectives and Key Results 125

Objectives and Key Results Price Promote Up-sell 125

ConversionXL

OCTOBER 11, 2022

They’re also shown to spend more and pay a price premium for products. Consumers no longer have to take brands at face value on traditional differentiators: price, quality, service, and reputation. Pay particular attention to these areas: UX data. To find out if any of these reasons ring true, run an exit survey. Take Sephora.

Trust 111

Trust Price Service UX 111

ConversionXL

NOVEMBER 4, 2015

A significant amount of online transactions occur through third party retailers. 78% of respondents make frequent purchases from Amazon, 47% from online retailers, 24% from eBay. more interested in “Where to Buy” than either variation mentioning a third party retailer. Here’s where things get interesting. via Unbounce).

E-commerce 134

E-commerce Retail Objectives and Key Results Conversion 134

ConversionXL

JUNE 19, 2019

Apple increasing iPhone prices). Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey. Experience trumps everything (product, price); if you’re not improving your experience, you’re not improving your product. Landing pages.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

ConversionXL

APRIL 25, 2016

UX problems? Here are just a few promotion and measurement tools… AdWords : Advertise your app on Google search page results and on the Google Display Network (GDN). Become the go-to video game retail store. Create an mobile gaming app to promote the brand. Which channel generates the most users? Image Source.

X-functional 88

X-functional GTM UX Objectives and Key Results 88

ConversionXL

JUNE 8, 2017

Gartner found that less than 10% of Tier 1 retailers believe they are highly effective at personalization. While 64 percent of retailers have the technology, they tend to lack the process and rigor needed to execute their personalization efforts. Now, how are you doing with your personalization efforts? The Personalization Gap.

A/B testing 97

A/B testing UX User Experience Cross-sell 97

ConversionXL

JULY 20, 2016

If you’re looking to create the perception of luxury on your site, use lots of white space, keep a low number of products on display, and use fewer colors… And using colors that weren’t too bright correlated with a higher perceived price. And you know that luxury fashion retailers have mastered this “limited edition” scarcity tactic.

User Experience 81

User Experience Manufacturing Price A/B testing 81

Hubspot

JULY 20, 2016

That’s what all that talk about UX and user onboarding is about. To get started with Live Streaming: choose your platform and document your plan, start promoting in advance on your other social accounts. There are a variety of ways to promote, price, and strategize this approach. Follow the visionaries on Quora.

Retail 52

Retail Technology Technology Launch 52

Martech

FEBRUARY 25, 2022

For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. Target customers.

E-commerce 117

E-commerce B2C Manufacturing CRM 117

SaaStr

DECEMBER 3, 2019

That’s what I learned when I went into business school, product, price, place and promotion, right? It was retail very oriented. And they have deep conversations, but they’re not UX research conversations. You know, marketing used to be about the four P’s.

Up-sell 52

Up-sell Start-ups Cross-sell B2C 52