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Inflation Could Curb Holiday Spending — Keep Shoppers Happy With Excellent Service

Salesforce

A labor shortage , inflation , and ongoing supply chain challenges are set to make the holiday season less festive for retailers and consumers alike. How can your business stand out when shoppers are buying fewer gifts? Salesforce research confirms the close relationship between retail customer service and repeat business.

Service 98
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What Is Inventory Management? Real-Time Visibility and Other Techniques

Salesforce

Inventory management is how companies track and control the goods they buy, store, sell, and use. For others, like retailers, it’s ready-to-sell stock. Inventory management strategies and needs differ from company to company. So, how can businesses find success despite difficulties like supply chain issues and changes in demand?

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Does a B2B Business Need a Different CRM Than a B2C Business?

Sales Hacker

retail stores selling children’s toys), or they’re using a service (e.g. As a result, the way you manage the relationship differs in the following ways: Managing people vs. accounts. As marketers, you aim for repeated business, but that is not a given unless your business is membership or subscription-based.

B2C 74
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Lead Generation: How To Turn Interest Into a Sale

Salesforce

An example of this is an online fashion retailer sending product recommendations based on a lead’s browsing history. Customers feel special when they are “seen” by businesses. Clients are more satisfied and I’ve gotten repeat business. Video marketing Video marketing is another way to offer a dynamic experience.