Remove 2020 Remove Networking Remove Tradeshows
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The Pros and Cons of Virtual B2B Events

Heinz Marketing

Since March 2020, the in-person event playbook has been thrown out the window – along with most other ideas of predictability and normalcy. A lack of networking opportunities. It’s clear there’s still no digital replacement for in-person networking opportunities. By Josh Baez , Client Engagement Manager at Heinz Marketing.

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Virtual events: The ultimate marketers’ guide

Martech

Virtual event “networking.” Virtual events also typically feature networking opportunities for attendees and participating exhibitors/sponsors. Much more on networking is here. The company added nearly 600 customers in 2020, compared to just 150 in 2019. Its revenue grew 76% in 2020, compared to just 8% in 2019.

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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Canceled events and tradeshows increased the focus on outbound activities. Let’s dive in. Common B2B marketing challenges.

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Top 5 B2B Sales Predictions for 2022

KO Advantage Group

Based on what we’ve seen since 2020 and 2021 the digital transformation will start to normalize and many of the technologies we have been using will adapt to the hybrid models and focus on how we can communicate and meet in client and seller interactions faster. Will that continue? Will we revert back? Slack Groups and Online Forums.

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Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

SBI

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant has added 36 new clients since January 2019, 10 of which joined in January 2020, including 3M (six divisions), Dow Chemical, Honeywell, Sleep Number (two divisions), Uber, Verizon (three divisions) and others.

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Sales Pipeline Radio, Episode 313: Q & A with Dana Lombardo & Kelly Webb @Keyfactor

Heinz Marketing

So we kind of tested that out, pivoted more to a webinar kind of experience, presentations, thought leadership, and then also leveraged a lot of virtual networking. We took that portion of it, that fun experience and that engaging peer-to-peer networking and put it in a virtual world. It wasn’t one to one, apples to apples.

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25 ready-to-use prospecting email templates for startups (Guaranteed to get a Response)

Salesmate

P.S: Business Magazine has put us on the list of 52 Best Startup Companies to Watch Out For in 2020 . Leveraging on networking events. The ultimate goal to attend any networking event, conferences or tradeshow is to make new connections and pitch your product/service. Use Case Scenario – When you have a referral.