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Your Ultimate Guide to Sales Leadership in 2022

Highspot

They’re strategic decision-makers, coaches, sales experts, and change managers, all rolled into one. As a result, they approach their role as a people manager and strategic decision-maker differently. Set inspirational SMART goals and spark intrinsic motivation in their sales reps to achieve those goals. Sales Managers.

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Shoppers Are Budget Conscious This Holiday Season — Use Data To Turn Browsing into Buying

Salesforce

Check out the 2022 Holiday Planning Guide for Retailers for tips that spread joy all year long. Their interest in completing a long customer profile is probably slim to none, so be strategic about what you ask. Happy holiday shopping starts with our 2022 Holiday Planning Guide for Retailers . Get the guide. Get the guide.

Retail 98
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13 Ways Revenue Leaders Can Deliver Growth in the New Year

Salesforce

Learn more: “CRO Focus: What Trends Should Be Top of Mind in 2022?”. Learn more: “Unlock Team Selling with Strategic Account Planning”. This creates intrinsic value to an action that helps a sale while also rewarding the rep. My recommendation: Bring your CRO, COO, CEO in to help. Tigh Loughhead, Founder, Forcery.

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How to use fan-driven marketing to foster brand love

Search Engine Land

As Brittany Hodak wrote in her book about superfans : “fandom and identity are intrinsically linked. In fact, this article is the first time this model has appeared online (outside of an earlier description published in his 2022 book). Because whether people become your fans actually has nothing to do with your brand.

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Getting Employee Training Right — Here's What I Learned [+Business Leader Insights]

Hubspot

High Expense According to the 2023 Training Industry Report , companies spent an average of $954 per learner in 2023 compared to $1,207 in 2022. Our creative, strategic work only matters if we have research and data to back up our decisions. While these may seem intrinsic, soft skills should be developed and nurtured.

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