Search Engine Land

OCTOBER 16, 2023

agency is a finalist in four categories in 2023, after being a finalist in seven categories last year and winner of three awards in 2022. All the winners of the 2023 Search Engine Land Awards will be revealed Monday, Oct. 17 – including the first winner of our all-new category, Best use of AI technology in search marketing.

Engineering 129

Engineering Non-Profits A/B testing Growth 129

Search Engine Land

DECEMBER 28, 2023

The PPC community had a rollercoaster year in 2023. As we approach the end of 2023, let’s reflect on some of the most headline-worthy, controversial, and impactful changes that significantly influenced the PPC world over the past 12 months. It’s fair to say that GA4 did not receive the warmest welcome. Judge Amit P.

Retail 116

Retail X-functional Launch Non-Profits 116

Martech

SEPTEMBER 14, 2023

Today’,’s prospects are still heavily influenced by the people around them, by companies they can trust, and by the recency of the wealth of information available. Reducing marketing budgets while facing business headwinds debilitates revenue goals and depresses network effects. Trusted to remain agile but effective.

GTM 131

GTM Market share Growth Technology 131

Search Engine Land

MAY 24, 2023

Another watershed event – albeit forthcoming – is on July 1, 2023, when CPRA (California Privacy Rights Act) becomes fully enacted. The browser market share in the United States looks is as follows: Chrome: 49% Safari: 35% Edge: 8.5% Trust Tokens can be used to prevent fraud and improve the security of online transactions.

Campaign 100

Campaign Trust Launch Networking 100

Martech

SEPTEMBER 26, 2022

It’s created a unique combination of technology and user trust, with larger monetary transactions conducted digitally daily. billion networked devices will be operating worldwide by 2023. Let’s take a closer look at the global fintech market structure and the role fintech marketing plays today.

E-commerce 115

E-commerce B2C Finance Referrals 115

Search Engine Land

FEBRUARY 24, 2023

Amazingly, you could write a very similar tweet in 2023. LinkedIn launches podcast network aimed at professional audiences 2022: The pilot program included shows about topics such as technology, recruiting and mental health, from external experts as well as its own in-house news team.

Negotiate 119

Negotiate Launch Electricity Networking 119

Search Engine Land

JANUARY 26, 2023

So as we get into the teeth of 2023, how should B2B marketers approach Performance Max? Get the daily newsletter search marketers rely on. This means that you’ve built out all the keyword themes that make sense and have achieved solid market share for them.

B2B 84

B2B Campaign CRM Conversion 84