article thumbnail

What’s up with Generative AI and Email Marketing?

Salesforce

How can this technology improve your job as an email marketer? Say hello to generative AI, the game-changing technology redefining how brands connect with their audiences through email campaigns.” It can also create multiple variations of this content and speed up A/B testing to target different customer groups.

article thumbnail

How Serial 1 leveraged visual intelligence to increase web conversions

Martech

They also had limited time to wait for results from a traditional A/B testing approach. . The platform’s AI-driven technology helped Serial 1 determine what images resonated most with consumers. Or would they rather see wide-angle shots of the entire eBike on display? Testing images at scale.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

AI-generated content in 2024: How to excel and where to exercise caution

Search Engine Land

Producing copy and title variations for testing AI can enhance A/B testing with diverse copy and headline variations. This enables you to test and improve engagement and conversion rates quickly. Use it to craft relatable, persuasive stories showcasing the benefits of your product or service.

article thumbnail

What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started

Salesforce

However, it’s also important to dig into the numbers and understand them from all angles. It’s important to look at your conversion rate from all angles to determine the best way to improve it. Don’t forget to A/B test your landing pages to see what resonates most with customers. One way to convince them to add to cart?

article thumbnail

How to Improve Your Sales Support Model through Tech Solutions

CloserIQ

Technology is essential in sales today. Although technology hacks are improving every day, your top salespeople are still wasting time. For buyers, finding the right sales technology can be a baffling process. If you acquire technology by committee you risk the final product becoming a compromise. 1) Find a champion.

article thumbnail

Top 5 Insights from Every Speaker of Digital Elite Camp 2018

ConversionXL

Make a connection between A/B testing and your boss/strategy. It’s not about technology, but customer centricity + agility, data drivenness. Go for “High Impact Testing” – those tests need a triple amount of effort of an average A/B test, but are worth it.

article thumbnail

Boosting Earnings with AI Affiliate Programs: A Guide

Lead Fuze

Using this deep learning technology allows affiliates to create engaging content tailored specifically towards their intended audience with greater efficiency than ever before possible using traditional methods alone. Let technology do its magic and help you create engaging content that converts. Use tools like Copy.ai