ConversionXL

MAY 24, 2013

A strong A/B testing plan will allow you to increase your revenue. A/B testing produces concrete evidence of what actually works in your marketing. This post is about A/B testing, since this technique produces the fastest gains and has lower chances of error through misuse.

A/B testing 131

A/B testing Objectives and Key Results E-commerce Real Estate 131

ConversionXL

JULY 7, 2019

If I had to pick one thing that would sell a product online, it’s images. If you sell stuff you don’t make, add a personal touch and recommendations—tell the customer why you personally recommend this product and how it will help them. Recommended reading: How Does Product Copy Format Affect User Engagement?

Conversion 105

Conversion Retail Price Territory 105

Lead Fuze

JULY 7, 2023

From understanding your audience and defining clear goals, capturing leads using tools like MailerLite, nurturing prospects through compelling emails and cross-selling strategies, eliminating friction within the sales process – every step matters. A/B testing: Test different versions of your emails (subject lines, content, etc.)

A/B testing 87

A/B testing Cross-sell Technique Sales 87

Sales Hacker

NOVEMBER 16, 2021

It helps you gather good leads for your cold emails pitching campaigns, and ensures these contacts are verified. Automated drip campaigns. You can handle email tracking, scheduling, or mail merge campaigns from one dashboard. Key features: Move items between ad groups and campaigns. Prospoect.io Contact management.

Lead generation 110

Lead generation Price Campaign Cross-sell 110

Lead Fuze

JANUARY 9, 2024

From enhancing user experience to mastering SEO for better visibility—we’ve got actionable insights just waiting for you. Just like how the performance of that car depends on its engine and design, your store’s success hinges on user experience and seamless functionality.

E-commerce 52

E-commerce Growth Retail Gaming 52

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

JUNE 26, 2017

A/B testing is a great way to see that sometimes the changes you think will work don’t work at all. Websites selling different things are different and even if they sell the same products, their target audience might be different. Bigger changes are more likely to change user behavior. Leaks on your site.

UX 85

UX Cross-sell A/B testing Government 85

ConversionXL

NOVEMBER 11, 2015

A/B Tasty is yet another testing tool designed for the masses, this one hailing from France. They offer client-side, one-tail A/B testing along with full factorial MVT – the common experiments. For cross device testing, you can emulate a range of mobile environments across Android, Windows and iOS.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Main focus – start testing your pricing model and the value proposition (what resonates with the clients). Create win-back campaigns for churned customers.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Hubspot

APRIL 21, 2016

Promotional emails are usually tied to specific campaign goals and are custom built for targeted delivery to promote a specific product or service from your company. For B2B emails, every single one doesn't have to be uniquely customized but treat each email like your drip campaigns. Wait, what are transactional emails?

Promote 76

Promote A/B testing B2B Cross-sell 76

ConversionXL

APRIL 11, 2016

The best way to determine where you should use video is to test it. Conduct the quantitative and qualitative research , come up with a hypothesis, and run an A/B test. VAT19 sells a product called “Spicy Gummy Peppers” for $9.99. It’s much easier to communicate value through video than a picture.

Conversion 90

Conversion A/B testing Engineering Campaign 90

ConversionXL

APRIL 12, 2017

It’s not which variant collects more email addresses, it’s which variant sells more books. You can do click testing on your mockup. Krista Seiden: Best Practices for Testing, Adapting, and Personalizing the User Experience. 89% competed solely on customer experience in 2016. Copy either sells or it doesn’t.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

Hubspot

MARCH 10, 2016

1) A/B Testing. Learn how to run A/B tests here.). An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. You can’t paint a happy little nurturing campaign without both. 2) Analytics. 6) Blogging. Like Bob Ross!

Networking 78

Networking Non-Profits Engineering Follow-up 78