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A/B Testing in Action: 3 Real-Life Marketing Experiments

Hubspot

Conducting A/B tests of your marketing initiatives is a great way to learn how to drive more traffic to your website and generate more leads from the visits you’re getting. But what is A/B testing, anyway? Start your optimization process with an offer test. A/B Testing: Landing Pages.

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15 Benefits Of Having An Awesome Landing Page

ClickFunnels

They only try to promote one thing (whether it be a lead magnet or a product) at a time. Instapage tested a website experience up against a landing page experience and found the following results… The landing page had nearly 3x the conversion rate despite a lower CTR. They Can Drive Lead Generation.

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8 Proven Traffic Sources for Your Sales Funnel

ClickFunnels

The traffic obtained from Google ads is perhaps one of the best means of testing your site regarding user behavior and how your site’s content plays a role in the buying process. Google ads are a great way to find out what’s influencing your users and to A/B test means of improving sales through your site in the future.

Niche 246
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A Step-by-Step Guide to LinkedIn Ads

ConversionXL

Single image ads look like promoted posts from a company’s LinkedIn feed. A video ads CTR sits around 0.44% compared to 0.56% for sponsored content. . However, this is a step many people won’t take––with a benchmark CTR of 0.4%. For a single image ad, the CTR is 0.56% and for a video ad, it’s 0.44%. . Carousel ads.

CTR 129
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How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Keep that report to share with your boss when you approach them to discuss your promotion. Source: Nanigans.

Promote 141
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Boosting Earnings with AI Affiliate Programs: A Guide

Lead Fuze

The Intersection of AI and Affiliate Marketing Affiliate marketing is all about promoting products or services to earn commissions on sales or leads generated through your efforts. However, successful promotion isn’t just about putting links out into the world – it requires strategy and targeted engagement.

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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

Children’s education company Talu Tales uses its social channels to do just that—in this case, promoting free activity sheets: . On a basic level, email marketing tools should let you do the following: Create and segment email lists Send emails A/B test Read analytics reports Personalize content. total revenue / total spend).

Customers 136