Lead Fuze

JANUARY 2, 2024

Whether it’s improving upon an existing product or creating something entirely new, that initial search for inspiration is crucial. Whether improving existing products or delivering new solutions entirely; their nimble strategies allow them not only survive but thrive amidst uncertainty. Dreaming of entrepreneurial success?

Strategic planning 52

Strategic planning Real Estate Non-Profits Launch 52

Spiro Technologies

FEBRUARY 13, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. We have engineers on site, so we engineer all our products. So you have a product that is federally mandated. Welcome to the show Matthew.

Customers 52

Customers Construction Manufacturing Government 52

Spiro Technologies

FEBRUARY 13, 2023

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. We have engineers on site, so we engineer all our products. So you have a product that is federally mandated. Welcome to the show Matthew.

Customers 52

Customers Construction Manufacturing Government 52

ConversionXL

NOVEMBER 27, 2019

Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment. Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. Apple employees before a product launch) or a subset of consumers (e.g., So I thought I’d mention that. ?

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment. Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. Apple employees before a product launch) or a subset of consumers (e.g., So I thought I’d mention that. ?

Customers 101

Customers Strategize Campaign Manufacturing 101

ConversionXL

OCTOBER 7, 2022

This calculation goes beyond marketing costs and advertising dollars to include product costs, labor costs, shipping costs, and any other expenses that contribute to attracting and securing customers. Effectively, “spend” includes everything that goes towards getting your product into the customer’s hands.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

Hubspot

SEPTEMBER 23, 2020

On live webinar meetings, for example, we've been treated to up-the-nose camera angles, inadvertently-shared bathroom breaks, echo-y audio and dark, grainy webcam video. Many of us are doing two types of livestreaming these days: online meetings or webinars with colleagues, and livestreams related to promoting our products or services.

Transportation 100

Transportation Electricity Follow-up Angle 100